Growth Manager, B2B
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Job Description
Growth Manager overseeing B2B marketing strategies and client management at KlientBoost. Leading demand generation campaigns and optimizing business outcomes for diverse client portfolios.
Responsibilities:
- Client Management, Growth, & Strategy Lead all client communications, including weekly/bi-weekly calls and async updates.
- Act as the primary point of contact for client stakeholders (owners, CMOs), managing issue lists, action items, and post-mortems, building long-term client relationships rooted in trust, expertise, and measurable business impact.
- Proactively identifying and implementing strategies to increase client MRR, revenue, and profit.
- This includes analyzing performance data, identifying opportunities for optimization, and executing effective marketing campaigns.
- Act as a fractional CMO: understand client businesses deeply, define goals, and design strategies that grow pipeline, revenue, and profit.
- Serve as the primary strategic point of contact for clients, leading regular performance reviews, reporting, and roadmap conversations.
- Identify and lead upsell/cross-sell opportunities supported by data and aligned with client business objectives.
- Initiate and drive contract renewals and extensions, ensuring long-term client partnerships and revenue stability.
- Collaborating with clients to define clear, measurable, achievable, relevant, and time-bound goals, and ensuring their successful attainment through diligent project management and performance monitoring.
- Guide clients through the Marketing Maturity Mountain (M3) framework, helping them progress through different stages of growth and implement appropriate marketing strategies at each level.
- Paid Media Management Strong to expert knowledge of Meta or Google Ads Plan, build, and optimize demand generation and account-based paid campaigns across platforms (LinkedIn, Google, Microsoft, YouTube, Meta, etc.).
- Regularly monitor and analyze paid media performance, providing comprehensive reports to clients, and using data-driven insights to optimize strategies and ensure continuous improvement.
- Own budget pacing, forecasting, and ROI tracking, ensuring spend aligns with pipeline and revenue targets.
- Stay up to date with platform trends, certifications, and tools to continually push B2B performance forward.
- Data & Reporting Deliver clear, data-driven reports and strategic performance insights that tie paid media results to business KPIs (CPL, pipeline value, SQL conversion rates, CAC, ARR impact).
Requirements:
- 2–3 years of hands-on paid media experience in B2B demand generation with measurable results.
- Strong client-facing skills: able to lead conversations, present strategies, and influence executive stakeholders.
- Mastery of LinkedIn Ads, Google Ads, and Microsoft Ads; bonus for experience with programmatic, ABM platforms (e.g., 6sense, Demandbase), or intent data tools.
- Strong business acumen — you understand how marketing drives pipeline, revenue, and customer lifetime value in complex B2B sales cycles.
- Skilled in campaign strategy, execution, analysis, and storytelling with data.
- Comfortable managing multiple client relationships and priorities with attention to detail and process.
- Base understanding of CRO, SEO, and Creative Strategy.
- Base understanding of marketing automation (HubSpot, Marketo, Pardot) and CRM tracking (Salesforce).
Benefits:
- 100% Coverage of Benefits (Health, Vision, Dental, Life) on the Base Plan
- Options to add on FSA Medical Care, Accident and other Life insurances at an additional cost
- 401K - up to 5% Discretionary Company Match
- Unlimited PTO
- Work-From-Home / Hybrid Options
- Wellness Allowance ($100 reimbursed for a wellness benefit: gym membership, chiropractor, therapy, pickleball court rental etc.)
- Lunch Covered on Fridays
- Conference/Education Allowance - Up to $1,000 a year
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