Growth Marketing Manager
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Job Description
Growth Marketing Manager driving community growth and executing digital marketing campaigns for a blockchain PaaS provider. Collaborate with cross-functional teams in a fast-paced environment.
Responsibilities:
- Drive user growth, engagement, and conversion across our social media platforms (Twitter, Discord, Telegram).
- Monitor our social media platforms for the latest industry trends and developments.
- Track user interests and feedback and generate demand.
- Produce highly-engaging, performance-driven social media content.
- Recruit and manage relationships with KOLs and influencers to drive user engagement and conversion.
- Plan and coordinate Web3 marketing campaigns, including reward-based, KOL, and partner co-marketing campaigns.
- Foster an engaging and positive environment across our online community.
- Moderate discourse in the community, ensuring smooth daily interactions.
- Provide customer support, ensuring effective handling of community queries and issues.
Requirements:
- Three (3+) plus years of growth marketing experience with a Web3/blockchain company (startup environment preferred) with a focus on digital channels, especially mobile and social media.
- Hands-on experience in designing persuasive and conversion-oriented marketing promotion activities and campaigns in multi-channel digital formats, including web, email, social media, online communities (KOL/influencer), and video.
- Successful track record of scaling user growth on platforms such as Twitter, Discord, and Telegram.
- Ability to resolve user inquiries and disputes tactfully and effectively within 24 hours.
- Familiarity with performance marketing and data analytics and reporting, including digital marketing tools such as SEO/SEM, Google Analytics, and Google Ads.
- Strong project management, communication, and collaboration skills with the ability to work effectively across global teams in different time zones.
Benefits:
- medical insurance
- vision insurance
- dental insurance
- short-term and long-term disability insurance
- 401(k) plan with company matching
- FSA
- flexible paid time off
- sick days
- holidays
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