Head of Content
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Job Description
Head of Content leading content strategy and team for TakeProfitTrader, a high-growth trading firm. Responsible for brand awareness and customer acquisition across multiple channels.
Responsibilities:
- Own and lead content strategy across all organic channels including social media, email, YouTube, and educational content
- Build, manage, and develop the content team, including social media managers and content contributors
- Establish scalable content production systems, workflows, and processes
- Define content calendars, themes, and priorities aligned with company growth goals
- Oversee content creation and distribution to ensure consistency in messaging and quality
- Collaborate with the Creative Director to ensure alignment with brand and visual identity
- Partner with Paid Acquisition to support ad creative, messaging, and performance
- Use data and analytics to continuously optimize content performance
- Lead initiatives that drive brand awareness, engagement, and customer acquisition
- Identify and expand into new content channels, formats, and opportunities for growth
Requirements:
- 5+ years of experience in a content marketing leadership role
- Experience building or scaling a content team in a high-growth environment
- Proven experience managing multi-channel content strategies
- Strong editorial judgment and ability to write clear, compelling copy
- Experience leading diverse content contributors and stakeholders
- Strong understanding of performance-driven or direct response marketing
- Demonstrated ability to use data and analytics to inform strategy
Benefits:
- Medical insurance
- Wellness stipend
- Paid time off
- Company holidays
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