Head of Sales
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Job Description
Head of Sales building WeSki’s sales function for its ski-trip booking platform. Leading consultative sales, team growth, AI adoption, and UK-European customer acquisition.
Responsibilities:
- Build the sales function and design the sales process from first contact through booked holiday
- Define sales strategy, target customers and channels
- Define KPIs, monitor performance and report results to senior leadership
- Handle customer conversations directly, particularly in the early months
- Lead, coach and develop the sales team
- Test approaches, measure results and iterate
- Work with Product and Technology to shape sales tooling and automation
- Identify and implement AI-powered tools and workflows
- Partner with Growth and Operations to improve enquiries and delivery
- Recruit, onboard and develop future team members
- Represent customer needs and help shape the product
Requirements:
- 6+ years of experience in sales leadership, including managing, coaching, and developing sales teams
- Genuine skiing expertise and first-hand knowledge of European resorts
- Background in travel, as a travel agent, tour operator or equivalent
- Proven experience selling high-value, considered purchases to UK consumers in a consultative, advice-led way
- Strong business acumen
- Deep understanding of the UK consumer travel or leisure market, including how UK customers research and buy
- Experience building a sales process or function from scratch, or substantially rebuilding an existing one
- Comfort owning a target and being measured against it
- Data literacy to define sensible metrics and interpret them honestly
- Excellent written and verbal communication skills in English
- Self-direction and strong organization
- Comfort using AI and automation tools as part of everyday work
- Flexibility during the peak booking period, including weekend availability as needed
- Proficiency in French or other European languages is advantageous, not mandatory
Benefits:
- Fully remote work
- Weekend availability as needed during the peak booking period
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