Marketing Assistant
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Job Description
Marketing Specialist based in the Philippines focusing on CKH Group’s digital presence and lead generation efforts. Contributing to SEO, SEM, Google Ads, and social media management for a professional services brand.
Responsibilities:
- Generate leads using LinkedIn and website
- Help develop, execute, and optimize SEO strategies to improve organic search visibility and keyword rankings
- Lead SEM initiatives including paid search campaign planning, bid management, and A/B testing
- Manage Google Ads campaigns end-to-end focused on lead generation and ROI improvement
- Maintain and update website content using SEO best practices and analytics insights
- Track campaign performance using analytics tools and present KPI reports regularly
Requirements:
- 3+ years of experience in digital marketing, SEM/SEO, and paid campaign management
- Proficient with tools such as Google Analytics, Google Ads or similar
- Proficient LinkedIn user with a proven record of generating leads in accounting
- Strong English communication skills — written and verbal
- Ability to work independently with initiative while collaborating with a global team
- Marketing experience in a financial, accounting, or professional services environment
- Familiarity with CRM or marketing automation platforms (e.g., HubSpot)
- Basic design or content creation skills (Canva/Adobe Suite)
- Strong understanding of PPC strategies and lead funnel optimization.
Benefits:
- Must be available for meetings in the U.S. Eastern Time zone during morning hours, before 12:00 p.m. ET.
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