Paid Ads Specialist – Google, Meta
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Job Description
Paid Ads Specialist planning and managing Google and Meta ad campaigns for NoGigiddy. Driving traffic and conversions without requiring a degree, leveraging certifications and data-driven decisions.
Responsibilities:
- Build and manage paid campaigns on Google Ads and Meta (Facebook/Instagram)
- Write compelling ad copy and collaborate with design on creative assets
- Set up proper tracking — pixels, UTMs, conversion events — and verify accuracy
- Monitor daily campaign performance and optimize for CPC, CTR, ROAS, and CPA
- Conduct audience research and build targeted segments
- Run A/B tests on creatives, copy, and audiences
- Report weekly on spend, performance, and recommendations
Requirements:
- No degree required
- Hands-on experience managing Google Ads or Meta Ads campaigns (personal or professional)
- Google Ads or Meta Blueprint certification is a plus
- Strong analytical skills — you make decisions based on data, not gut
- Understanding of tracking and attribution
- Budget-conscious with a focus on ROAS
Benefits:
- Hourly pay of $20–$30/hr
- Fully remote
- Direct budget ownership with performance incentives
- Growth path into performance marketing lead
- Access to the full NoGigiddy earning opportunity network
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