Paid Social Lead, Reddit Emphasis
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Job Description
Paid Social Lead at Siege Media focusing on building Reddit advertising as a new client service line. Overseeing strategy, execution, and team building in paid social campaigns.
Responsibilities:
- Own strategy, setup, optimization, and reporting for Siege clients
- Build the playbook, pricing scaffolds, and reporting cadence from zero
- Retarget engaged leads and run Meta/LinkedIn campaigns that feed our own sales pipeline
- Join prospect calls to scope and sell paid social engagements alongside the growth team
- Hire your first associate when Reddit ads revenue justifies it, then train and manage them to Siege's senior-led standard
- Develop the templates, QA processes, attribution approach, and reporting standards that turn paid social into a repeatable, sellable service line
Requirements:
- 5+ years running paid social campaigns in an agency environment — ideally a mix of Reddit, LinkedIn, and Meta
- Proven B2B and B2C experience, especially within SaaS, e-commerce, and fintech
- Strong client-facing comfort with the ability to confidently walk a VP of Marketing through a quarterly review
- Strong written communication. You'll communicate directly with clients, meaning your emails, strategies, and reports must be polished, professional, and ready for client review without needing a heavy copy edit
- "Builder energy" and a genuine excitement about helping build and scale a service line from scratch rather than just executing someone else’s plan
Benefits:
- 100% health, dental, and vision benefits
- unlimited PTO
- remote-friendly work environments
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