Paid Social Specialist – Contractor
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Paid Social Specialist optimizing Meta, Reddit, TikTok, and Snap campaigns for Blizzard Entertainment’s video game franchises. Monitoring performance, reporting insights, and managing campaign budgets.
Responsibilities:
- Plan, build, and launch paid campaigns across Meta, Reddit, TikTok, and Snap
- Execute campaign trafficking, QA, and ad operations workflows
- Launch new assets and copy, generate screenshots, and QA live links for safe-zone adherence
- Brief, review, and launch new assets and copy cross-functionally
- Monitor daily pacing and evaluate active campaign performance using dashboards and reporting tools
- Optimize campaigns against ROAS, CPA, CAC, efficient reach, views, and brand lift KPIs
- Prepare and present weekly performance reporting with trends, insights, and strategic recommendations
- Identify and pitch testing and innovation opportunities
- Own financial tracking for assigned campaigns and support vendor billing and payments
- Participate in cross-functional initiatives shaping media buying and activation
Requirements:
- 5+ years of recent hands-on experience activating paid social performance campaigns
- Experience optimizing toward ROAS, CPA, CAC, efficient reach, views, and brand lift KPIs
- Ability to become productive quickly in a contract-based role with defined timelines and deliverables
- Highly self-motivated and able to thrive in a fast-paced, results-driven environment
- Strong Excel and analytical skills
- Ability to extract actionable insights from complex data sets and make strategic recommendations
- Strong communication skills and a solutions-oriented mindset
- Ability to manage multiple projects with competing deadlines
- Comfortable owning and managing large budgets and investment levels
- Flexibility to support occasional evening or weekend work during peak campaign periods
- Certification in paid media platforms such as Meta, Reddit, TikTok, Google Ads, or Snap is a bonus
- Passion for gaming and knowledge of Blizzard games, products, and services is a bonus
Benefits:
- Medical, dental, and vision insurance
- Health savings account or health reimbursement account
- Healthcare spending accounts
- Dependent care spending accounts
- Life and AD&D insurance
- Disability insurance
- 401(k) with Company match
- Tuition reimbursement
- Charitable donation matching
- Paid holidays and vacation
- Paid sick time
- Floating holidays
- Compassion and bereavement leaves
- Parental leave
- Mental health and wellbeing programs
- Fitness programs
- Free and discounted games
- Supplemental life and disability benefits
- Legal services
- ID protection
- Rental insurance
- Relocation assistance, if the Company requires relocation for the job
- Incentive compensation may be available (not guaranteed)
Similar Jobs
Performance Marketing Manager – Search
Performance Marketing Manager optimizing Google and Microsoft SEA campaigns for Kaufland’s international online marketplace. Managing bids, testing campaigns, and converting traffic into sales through KPI-driven analysis.
Paid Media Analyst – Mid-level
Analista de Mídias Pagas gerenciando campanhas digitais para clientes da agência Macfor. Planejando, otimizando e analisando resultados em múltiplas plataformas de publicidade.
Performance Marketing Specialist
Performance Marketing Specialist managing paid media, email, testing, and analytics for Educate 360’s professional training brands. Optimizing campaigns to drive leads, conversions, and revenue.
Paid Media Specialist
Paid Media Specialist scaling acquisition campaigns for Seeking.com, the world’s largest premium dating platform. Managing multi-channel budgets, tracking, attribution, optimization, and creative testing across the paid-media funnel.
Junior Facebook Ads Specialist
Junior Facebook Ads Specialist supporting Meta campaign execution and analysis for STERRY, a growth agency driving crowdfunding and e-commerce revenue. Coordinating creative, media buying, and PR/KOL teams across international markets.
Facebook Ads Specialist
Facebook Ads Specialist optimizing Meta campaigns for STERRY, a growth marketing agency powering crowdfunding and e-commerce revenue. Analyzing performance, testing creatives, auditing competitors, and coordinating media buying, creative, and PR/KOL teams.
Paid Media Specialist
Paid Media Specialist managing Google and Meta advertising campaigns for e-commerce clients. Creating AI-assisted ad assets, analyzing performance, and optimizing campaigns from launch through conversion.
Associate, Paid Search Media
Paid search associate managing Google Ads, grants, conversion tracking, and SEO for RKD Group, a nonprofit direct-response marketing agency. Optimizing campaigns to drive targeted traffic and ROI.
Data Conversion Specialist
Data Conversion Specialist migrating critical business data for STÜWE, a mechanical-components and braking-systems manufacturer. Managing ETL, data quality, mapping, validation, and migration documentation remotely.
Senior PPC Specialist
Senior PPC Specialist owning Google Ads, Local Services Ads, and Meta campaigns for a U.S. home services marketing agency. Optimizing ROAS, lead quality, and booked-job performance across client accounts.
Paid Media Specialist
Paid Media Specialist optimizing Google Ads, Meta, and programmatic campaigns for technical performance marketing agency In Marketing We Trust. Managing budgets, testing, analysis, and client delivery remotely across APAC time zones.
Demand Generation Manager, HubSpot
Demand Generation Manager leading HubSpot, paid media, and analytics for Instructional Empowerment. Driving qualified leads and pipeline growth to improve teaching and learning nationwide.
Campaign and Marketing Operations Manager
Campaign and Marketing Operations Manager scaling campaigns, ABM, attribution, and GTM systems for Cornelis Networks’ AI and HPC networking solutions. Partnering with marketing and sales to accelerate pipeline growth.
Associate Buyer, Paid Social
Associate Paid Social Buyer supporting Fanatics Casino's paid social campaigns. Monitoring performance, creative testing, budgets, and compliance for Fanatics' online betting and gaming platform.
Director of Demand Generation
Demand generation director driving acquisition and revenue for MISUMI Americas’ digital manufacturing platform. Owning multi-channel programs, funnel optimization, KPI measurement, and sales alignment.
Senior Performance Marketing Manager – SEA/PPC
Senior Performance Marketing Manager (SEA/PPC) — remote. Manage client accounts, design paid-media strategies and drive tracking and automation improvements.
Senior Performance Marketing Manager – SEA/PPC
Senior Performance Marketing (SEA/PPC) Manager at MAI Marketing, driving data-driven marketing strategies. Collaborating across platforms to optimize paid media performance and enhancing client accounts.
Performance Marketing Manager
Performance Marketing Manager at a marketing firm overseeing paid media strategy and performance metrics. Driving growth initiatives and leading cross-departmental collaboration on marketing KPIs.
German Speaking Performance Marketing Lead
Performance Marketing Lead managing multi-channel campaigns to acquire B2B prospects for Shopify applications. Responsible for designing marketing systems and leading team growth within 1–2 years.
Facebook Ads Specialist
Facebook Ads Specialist at DashClicks developing and launching ad strategies for US clients. Driving performance across campaigns while managing multiple accounts in Latin America.