Senior Associate, Consumer Retention Marketing
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Retention marketer driving CRM strategy, execution, and optimization for DoorDash’s local delivery marketplace. Managing lifecycle campaigns across email, push, in-app, and other channels.
Responsibilities:
- Create CRM campaign strategy across the customer lifecycle for automations and ad hoc communications
- Build, QA, launch, and optimize retention marketing campaigns across email, push notifications, in-app messaging, and other channels using first-party platforms
- Develop campaign strategy briefs based on business needs and audience behavior
- Determine channel mix, audience targeting, and touchpoint frequency for each program
- Establish working relationships with Creative Studio, Promo Strategy, Product, Analytics, and Strategy teams
- Manage CRM reporting dashboards, monitor trends, and make recommendations based on results
- Stay current on email, push, and SMS marketing best practices and share learnings with the broader marketing team
- Own end-to-end campaign execution from channel strategy and audience planning through QA, launch, optimization, and reporting
- Analyze initiative impact on order rate and revenue
- Support creative ideation and iteration and consult on various customer-experience workstreams
- Collaborate across strategy and operations, brand, product marketing, analytics, and Retention teams
- Report to the Manager of Lifecycle on USMP within Consumer Lifecycle Marketing
Requirements:
- 4+ years experience in CRM or email marketing
- Deep familiarity with CRM technology including ESPs/marketing automation platforms
- Analytical mindset with strong attention to detail
- Strong writing and communication skills
- Basic knowledge of SQL, HTML, and data visualization platforms such as Tableau and Periscope
- Knowledge of email industry best practices including contact strategies, targeting and segmentation, A/B testing, and analytics
- Extremely organized, dependable, self-motivated, and able to multitask
- Bachelor’s degree or equivalent experience
Benefits:
- 401(k) plan with employer matching
- 16 weeks of paid parental leave
- Wellness benefits
- Commuter benefits match
- Paid time off
- Paid sick leave
- Medical, dental, and vision benefits
- 11 paid holidays
- Disability and basic life insurance
- Family-forming assistance
- Mental health program
- Flexible paid time off/vacation for salaried roles
- 80 hours of paid sick time per year for salaried roles
- Premium healthcare
- Wellness expense reimbursement
Similar Jobs
Senior Technical Marketing Engineer
Technical Marketing Engineer validating Zscaler’s Zero Trust Branch security solutions through customer PoVs and advanced networking labs. Creating technical collateral and training field teams and partners.
Integrated Marketing Lead – Acute Care & Monitoring
Integrated Marketing Lead shaping Medtronic's acute care and monitoring portfolio strategy. Driving launches, market analysis, and integrated growth programs across EurAsia.
Marketing Representative
Remote Marketing Representative booking Hilton Grand Vacations resort previews, timeshare tours, and vacation experiences. Contacting guests before arrival and managing outbound sales leads.
Marketing Specialist
Remote Marketing Specialist optimizing websites, HubSpot campaigns, SEO, and digital content. Supporting campaigns, LinkedIn publishing, CMS management, and conversion improvements for an IT services client.
Marketing Science Specialist
Marketing Science Specialist improving evidence-based brand and demand investment decisions for Sandvik Coromant’s industrial manufacturing solutions. Measuring marketing effectiveness and translating insights into commercial recommendations.
Marketing Manager
Marketing Manager developing integrated B2B and B2C campaigns for SGS’s testing services. Driving demand, panelist recruitment, digital engagement, and commercial growth.
Director – Franchise Marketing, QSR – APAC
Franchise marketing director growing Dairy Queen’s APAC restaurant brand and franchisee sales. Leading strategy, product launches, digital programs, research, agencies, and regional best-practice sharing.
Linguist – Mongolian, UI Technical / Marketing
Mongolian linguist localizing LILT’s AI language technology, software interfaces, marketing campaigns, and e-commerce content. Ensuring culturally accurate, high-quality content for Mongolian users.
Marketing Generalist
Marketing Generalist supporting Meta and Google Ads, HubSpot, content, and reporting. Helping a HubSpot-certified B2B growth agency execute revenue-focused marketing systems.
Gerente de Marketing
Gerente de Marketing liderando estrategia, campañas digitales y lanzamientos para WST Experience. Gestionando SEO, embajadores y programas de referidos para conectar estudiantes con experiencias globales.
Senior Marketing Tech
Senior Marketing Technologist configuring Adobe Journey Optimizer offers, journeys, campaigns, and SMS channels. Supporting Fortune 500 clients through automation-led digital transformation.
Creative Marketing Specialist – Ads, Campaigns
Creative marketing specialist developing advertising, social, video, and brand campaigns for KATBOTZ IT services. Producing campaign assets and collateral from concept through final delivery.
Marketing Manager – Fixed Term, Maternity Cover
Marketing Manager driving partner demand, co-marketing, and enablement for Chaos’s visualization and design software. Owning partner campaigns, training, certification, and pipeline conversion.
Marketing Technology Engineer
Marketing Technology Engineer owning email, CMS, and AI operations for Hello Alice, a platform helping businesses launch and grow. Improving campaign delivery and marketing systems.
Marketing & Outreach Coordinator
Remote Marketing Coordinator managing email, social media, SEO, outreach, and project QA. Supporting a fractional-CMO firm serving homebuilders, real estate companies, and founder-led businesses.
Independent Marketing Professional
Independent marketing professional building a self-employed personal growth, wellness and leadership business. Running digital campaigns, shaping brand storytelling and guiding others through established systems.
Marketing Manager
Marketing Manager developing client strategies and multi-channel campaigns for Evergreen Energy Partners, a virtual energy-efficiency firm. Managing budgets, analytics, and utility-program marketing performance.
Managing Director – Global Web Marketing
Managing global web marketing, governance, and AI-ready platforms for Humane World for Animals. Leading teams and strategies that support fundraising, advocacy, accessibility, and trust.
Senior Marketing Manager
Senior Marketing Manager owning Instacart's Canadian consumer marketing strategy. Leading integrated campaigns, partnerships, influencer content, localization, and budget tracking.
Lifecycle Marketing Manager
Lifecycle Marketing Manager driving self-service onboarding, adoption, and retention programs. Using in-app, email, data, and AI strategies for Sprout Social’s social intelligence platform.