Senior Director, Commercial and Marketing Technology Platforms
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Job Description
Senior Director shaping and delivering commercial and marketing technology for Fortrea. Leading teams and strategies for business development, customer engagement, and operational efficiency.
Responsibilities:
- Support the VP of Enterprise, Commercial, Quality Strategy and Technology Platforms in defining the strategy, vision, and multi-year roadmap for commercial and marketing technology platforms
- Develop and maintain strong strategic relationships with Commercial and Marketing business leaders, serving as the primary IT liaison for platform needs and priorities
- Lead the end-to-end lifecycle management of commercial and marketing technology platforms, including CRM, marketing automation, proposal management, and digital engagement tools
- Drive consistent adoption of product management methodologies and agile ways of working across the commercial technology product teams
- Oversee demand management and capacity planning for commercial platform projects and product teams, ensuring alignment with business priorities and technical requirements
- Develop, manage, and monitor annual budgets for commercial technology platform projects and operations, driving fiscal discipline through regular budget versus actual analysis and recommending corrective actions where needed
- Oversee vendor relationships for commercial technology platforms, including contract negotiation, service level agreement (SLA) compliance, and ongoing performance monitoring
- Lead platform integration efforts to ensure seamless data flow between commercial systems (e.g., CRM, marketing platforms) and enterprise data environments
- Champion data quality, governance, and analytics capabilities within commercial and marketing platforms to support business intelligence and strategic decision-making
- Drive continuous improvement initiatives to optimize commercial and marketing processes through technology, including automation and digital-first approaches
- Lead, develop, and inspire a high-performing organization of technology professionals, establishing a culture of accountability, continuous learning, innovation, and business partnership.
- Drive talent development, leadership coaching, succession planning, performance management, and employee engagement initiatives that strengthen organizational capability and support long-term business objectives.
- Stay current on emerging commercial and marketing technology trends, evaluating new tools and capabilities that could advance Fortrea’s competitive positioning and operational effectiveness.
- Provide strategic and operational leadership for managers, product leaders, technology professionals, and cross-functional teams supporting Fortrea's commercial and marketing technology platforms.
- Establish clear performance expectations, development objectives, accountability measures, and success metrics aligned with organizational priorities and business outcomes.
- Lead workforce planning, organizational design, and resource strategy activities to ensure the organization maintains the capabilities, capacity, and expertise required to support current and future business needs.
Requirements:
- Bachelor’s degree in Information Technology, Computer Science, Business, or a related field required
- Extensive experience in IT management, experience in a strategic leadership role overseeing commercial or enterprise technology platforms
- Demonstrated experience managing CRM platforms (e.g., Salesforce, Microsoft Dynamics) and marketing technology ecosystems (e.g., marketing automation, digital content management, analytics)
- Proven ability to develop and execute technology strategies aligned with commercial and marketing business objectives, especially within a product-centric environment
- Demonstrated experience in budgeting, financial forecasting, variance analysis, and vendor management for enterprise technology platforms
- Strong understanding of commercial business processes, including business development, proposal management, customer relationship management, and marketing operations
Benefits:
- Competitive salary
- Flexible working hours
- Professional development budget
- Home office setup allowance
- Global team events
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