Senior Director, Marketing and Strategic Communications
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Job Description
Senior communications leader advancing Pacific Institute campaigns for global water sustainability. Building audiences, executive visibility, partnerships, and funding through integrated marketing and outreach.
Responsibilities:
- Lead the strategy and execution of integrated marketing and communications campaigns
- Grow the Pacific Institute’s audiences and strengthen its reputation as a definitive voice on global water solutions
- Build visibility and positioning that drive partnership and funding growth
- Lead a team spanning content, digital, media relations, and partner communications
- Develop audience definitions, positioning, campaign calendars, and outcome-measured campaigns
- Steward the Pacific Institute parent brand and associated sub-brands, including CEO Water Mandate and Water Resilience Coalition
- Lead content and audience strategy across digital marketing infrastructure
- Build analytics and reporting capabilities for marketing and communications activity
- Partner with growth, research, and programs leaders on revenue-supporting campaigns and integrated communications
- Build executive visibility and thought leadership programs, including media relations, speaking opportunities, and rapid-response commentary
- Represent the Pacific Institute externally on brand, marketing, and organizational positioning matters
- Design and maintain communications processes, workflows, quality standards, and decision-making norms
- Set priorities, manage intake, sequence work, and resolve cross-functional bottlenecks
- Lead organizational media strategy and establish spokesperson strategy and protocols
- Advise executive leadership on strategic and external positioning implications
- Foster team collaboration, creative excellence, psychological safety, and continuous learning
- Build a scalable team structure and manage team budget, workforce planning, contractors, vendors, and resourcing
- Establish strategic redundancy and shared institutional knowledge
- Ensure quality, consistency, and timeliness of external communications
- Translate complex research, programs, and partnerships into audience-appropriate messaging
- Establish publication processes, timelines, and quality checkpoints
- Write, edit, and produce communications and campaign materials directly
Requirements:
- At least 14 years of progressive experience in marketing, strategic communications, media relations, or public affairs
- At least 7 years in a leadership role managing and developing a communications team
- At least 5 years in a marketing leadership role independently responsible for a large brand
- Experience building or significantly evolving communications systems, processes, and team structures
- Track record translating complex technical or research-based content into compelling narratives for diverse audiences
- Experience owning departmental budgets, workforce planning, vendor portfolios, and resourcing strategy
- National or international media strategy experience, including earned media, spokesperson preparation, and crisis communications
- Experience advising executive leadership or serving in an executive-level communications advisory capacity
- Working knowledge of AI tools for strategic advantage in communications and marketing, with ethical-use judgment
- Bachelor’s degree in Communications, Marketing, Public Relations, Journalism, Public Policy, or a related field
- Equivalent professional experience will be considered
- Outstanding writing and editing skills
- Ability to synthesize complex information for diverse audiences and formats
- Strategic planning and hands-on execution ability
- Ability to set priorities, manage competing demands, make transparent decisions, and advocate at executive level
- Deep understanding of digital communications, social media strategy, website management, email marketing, content management systems, and analytics platforms
- Experience with brand management, visual identity, organizational positioning, and marketing infrastructure development
- Strong interpersonal skills and collaborative, inclusive leadership approach
- Ability to operate in a remote-first environment with a globally distributed team
- Commitment to diversity, equity, and inclusion
- Preferred: nonprofit, philanthropic, or mission-driven sector experience
- Preferred: familiarity with water, climate, environmental sustainability, or natural resource policy
- Preferred: experience communicating with vulnerable communities, elected officials, corporations, community leaders, and the public
- Preferred: impact-data storytelling and cross-functional brand storytelling
- Preferred: communications management during organizational growth, transition, or structural change
- Preferred: fluency in other languages
- Preferred: international organizations, multilateral institutions, or global sustainability networks experience
- Must reside within the United States
- No immigration or relocation assistance is available
Benefits:
- Paid vacation
- Health insurance
- Dental insurance
- Institute-matched retirement plan
- Competitive salary commensurate with experience
- Fully remote work environment
- Domestic and occasional international travel opportunities
- Comprehensive wellness initiatives
- Dynamic team-building events
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