Senior Director, Tier 1 and Tier 2 CSP Marketing
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Job Description
Senior Director leading CSP marketing strategy for Calix’s Calix One broadband automation platform. Positioning solutions, supporting strategic pursuits, and enabling growth among large service providers.
Responsibilities:
- Set and own solution-level positioning and messaging strategy for Calix offerings targeted at Tier 1 and Tier 2 service providers
- Define differentiated solution narratives aligned with provider priorities such as scale, operational efficiency, service velocity, platform alignment, and long-term ROI
- Serve as executive solution marketing leader for strategic account initiatives, C-suite briefings, analyst engagements, and major RFPs
- Ensure consistency, quality, and strategic alignment of solution messaging across teams, regions, and customer engagements
- Lead coverage of the Tier 1 decision-maker ecosystem and establish persona frameworks and value stories
- Review, guide, and elevate executive-level and technical solution materials developed by the team
- Lead account-based and field marketing programs engaging Tier 1 and Tier 2 decision-makers
- Partner with Sales, Strategic Accounts, Sales Engineering, and Marketing to align messaging with account strategies and pipeline priorities
- Act as escalation point and strategic advisor for critical Tier 1 customer engagements
- Guide solution narratives to reflect real-world evaluation, procurement, and deployment processes
- Own Tier 1 and Tier 2 solution marketing contributions to new product and solution launches
- Ensure market feedback informs product strategy, roadmap decisions, and investment priorities
- Coach and develop solution marketers in technical fluency, storytelling, and executive engagement
Requirements:
- 10+ years of experience in Marketing leadership, Solutions Marketing, Product Marketing, Technical Marketing, Field Marketing, Service Provider Product Management, or a related role
- Direct experience selling to, marketing to, or working within larger service providers, or a major vendor serving larger providers
- Strong technical understanding of broadband access, Wi-Fi, cloud platforms, and managed services
- Familiarity with disaggregated broadband architectures, open ecosystems, prioritizing experience with prpl, and managed services business models
- Demonstrated understanding of Tier 1 and Tier 2 buying processes, including solution evaluation, selection, integration, and deployment
- Demonstrated understanding of Tier 1 and Tier 2 tools and systems and applicable integrations
- Proven experience working closely with Sales teams on complex, high-value opportunities
- Exceptional written, verbal, and presentation skills, including executive-level audience engagement
- Preferred: direct experience working for a larger service provider in Product, Strategy, or Engineering
- Preferred: experience positioning agentic AI solutions addressing enterprise governance, trust, operational outcomes, and workforce outcomes
- Preferred: experience driving messaging, positioning, and strategy for platform-based or multi-solution portfolios in B2B or telecom environments
- Solution-level strategic thinking
- Technical credibility and curiosity
- Executive-level communication and storytelling
- Cross-functional collaboration
- Sales partnership and field enablement
- Ability to operate effectively in complex, matrixed organizations
Benefits:
- Bonus eligibility as part of the total compensation package
- Benefits package offered; details provided via the employer's benefits link
- Remote-based work arrangement
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