Senior Games Strategy Manager – Casino
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Job Description
Senior Games Strategy Manager leading Midnite’s Canadian online casino launch and growth. Optimising casino performance, player engagement, localisation, promotions, and regulatory compliance.
Responsibilities:
- Lead the go-to-market strategy for Midnite’s casino offering across Canada, including Ontario and future regulated provinces
- Own day-to-day commercial performance of the Canadian casino vertical across revenue, retention, and player value
- Localise game selection, promotions, UX, and player journeys for Canadian players
- Monitor GGR, NGR, ARPU, retention, and player lifetime value to drive data-led decisions
- Manage relationships with game providers, aggregation platforms, and external partners
- Design and optimise promotional, loyalty, and bonusing strategies for Canadian players
- Ensure compliance with Canadian gaming regulations, including AGCO and iGaming Ontario requirements
- Partner with Product, CRM, Marketing, Compliance, and Data teams to improve player experience and support market growth
- Monitor competitor activity, regulatory developments, and emerging opportunities in the Canadian iGaming market
Requirements:
- Experience within iGaming or online casino operations, ideally within regulated markets
- Strong understanding of the Canadian gaming landscape, particularly Ontario and AGCO/iGO environments
- Proven ability to drive casino growth through commercial strategy, promotions, and player engagement initiatives
- Highly analytical with experience using casino KPIs and player data to optimise performance
- Strong understanding of casino platforms, game providers, bonusing tools, and player lifecycle management
- Ability to balance strategic thinking with hands-on operational ownership in a fast-moving environment
- Excellent stakeholder management and cross-functional collaboration skills
- Passion for gaming, localisation, and building strong player experiences within new markets
- Full right to work in Canada is requested in the application form
- Applicants are asked whether they currently require or may require sponsorship to work in Canada
Benefits:
- Private healthcare coverage
- 33 days annual leave, including public holidays
- Additional annual leave increases after 3 years and 5 years of service
- Flexible working
- Fully supported home office setup
- Employer-matched RRSP pension plan with a 3% company match
- Benefits offering to be reviewed and enhanced as the local Canadian entity evolves
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