Senior Performance Events Analyst
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Job Description
Senior Events Analyst managing performance-focused events to drive demand, pipeline growth, and new client acquisition. Collaborating analytically within a fast-paced, dynamic environment optimizing marketing strategies.
Responsibilities:
- Plan and execute events focused on performance and results
- Manage event budgets with a focus on new customer acquisition
- Define objectives and KPIs for each event
- Develop and execute strategic activations aimed at demand generation
- Manage operations for major sponsored events
- Coordinate pre- and post-event communication with the Marketing team
- Analyze event performance and prepare results reports
Requirements:
- Bachelor's degree in Marketing, Advertising, Communications, Business Administration, Statistics, Information Systems, or related fields
- Previous experience with demand-generation events, trade shows, conferences, roadshows, or activations focused on commercial performance
- Experience defining and tracking KPIs, conversion funnels, and analyzing campaign and event results; knowledge of CRM tools (such as HubSpot or similar)
- Knowledge of budget management, cost control, and vendor negotiation
- Experience in strategic event planning and working collaboratively with Marketing and Sales teams
Benefits:
- Medical and dental insurance without co-payment
- Life insurance
- Medication allowance
- Fitness subsidy
- Home office allowance
- Work equipment provided
- Furniture allowance
- Childcare assistance and extended maternity and paternity leave
- In-house training platform
- Education assistance covering 70% of tuition for degree programs and language courses
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