Senior Performance Marketing Manager – SEA Focus, E-commerce
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Job Description
Senior Performance Marketing Manager scaling German D2C and ecommerce brands through profitable Google Ads campaigns. Owning full-funnel strategy, account growth, CRO, and client performance reporting.
Responsibilities:
- Main point of contact for a dedicated account portfolio, from strategy to execution
- Consult on profit-level metrics using contribution margin, repeat-purchase rate and CAC rather than solely platform metrics
- Develop and own full-funnel strategies across Search, Shopping, Performance Max, Demand Gen and YouTube
- Design and manage advertorial campaigns as part of the push strategy
- Provide on-page recommendations for landing page structure, CRO and feed optimization
- Analyze, test and strategically develop accounts
- Build long-term client relationships
- Deliver regular performance reports with a clear, compelling narrative
- Scale ad accounts from four- to five-figure daily budgets
- Utilize intra-day scaling
Requirements:
- At least 3 years' experience with Google Ads for e‑commerce brands
- Proven management of accounts with four-figure daily spends
- Strong e‑commerce expertise
- Numbers-driven with technical knowledge of tracking, attribution and feed management
- Analytical, structured thinking and strong organizational skills
- Highly independent work style, using AI to increase efficiency
- Strong communication skills and ability to explain complex topics clearly
- Confident handling of responsibility and performance pressure
- Willingness to work within existing processes and help improve them
- Passion for marketing, media and communication
- Degree or vocational training in a related field welcome but not required
Benefits:
- Secure position with the goal of permanent employment
- Ongoing personal development with high-caliber external coaches
- Internal training program for professional development
- Brand-new Apple equipment: your own MacBook and iPhone including mobile plan, plus monitor and additional assets
- Exclusive access to corporate benefits
- Paid lunches via Lieferando for Business
- Young, ambitious team and expansion of the growth network
- Virtual office and remote-friendly structures
- Regular team events and workations
- Attractive, performance-based compensation with clear salary levels
- Uncapped commission
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