Senior Product Manager
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Job Description
Senior Product Manager solving product problems across Vireo’s cannabis apps, retail, delivery, and internal tools. Building AI-enabled prototypes and data-driven features for dispensary operations.
Responsibilities:
- Lead cross-functional engineering, design, data, operations, and marketing teams
- Set product strategy for assigned areas, including what to build, how to scale it, and why
- Own product problems from discovery through launch and measured results
- Write business cases for new initiatives and secure leadership support
- Translate needs from operations, retail, customer support, compliance, and finance into product requirements
- Conduct user research and usability studies
- Use AI to synthesize interviews, support tickets, and app reviews, and validate conclusions against source material
- Build working prototypes with Claude Code or similar tools
- Test prototypes with customers, drivers, and store teams
- Write SQL against the data warehouse to answer product questions
- Design and interpret experiments
- Monitor feature performance after launch and recommend improvements
- Identify opportunities for AI to reduce work or improve customer and operator experiences
- Define launch quality standards for what is good enough to ship
- Work across consumer apps, internal tools, retail, and delivery products
Requirements:
- 5+ years of product management experience
- Experience in at least two product types, such as consumer apps, marketplaces, retail, or internal tools for operations-heavy teams
- Track record of shipping work that moved the business
- AI built into weekly work, including analysis, research synthesis, prototyping, and automation
- Recent examples of AI usage from professional or personal projects and resulting changes
- Proficiency with Claude Code or a similar agentic tool, such as Cursor or Codex
- Built at least one prototype, analysis, or internal tool used by others
- Fluency in product analytics
- Ability to write SQL, build dashboards, and derive insights from large datasets
- Ability to identify inconsistent or inaccurate numbers
- Hands-on experience designing and interpreting A/B tests
- Sound judgment about AI limitations and ability to verify AI output
- Solid technical background, including reading code, working in a terminal, and discussing trade-offs with engineers
- Clear, persuasive writing and presentation skills
- Ability to align stakeholders with competing priorities
- Ability to ramp up quickly on unfamiliar problems through stakeholder conversations and data analysis
- Comfort committing to a direction before all information is certain
- Bonus experience shipping LLM-powered features, leading AI adoption, connecting AI tools to company data through MCP, working in cannabis or another regulated industry, or working in multi-location retail
- Must be 21 years or older
- Must be legally authorized to work in the U.S. or not require future sponsorship, as asked in the application
Benefits:
- Competitive compensation and performance-based bonus opportunities
- Full-time, ongoing engagement as an independent contractor
- Fully remote from anywhere in Canada
- Regular overlap with U.S. Pacific business hours
- Employee benefits such as health coverage, paid time off, and retirement plans aren't included; contractor is responsible for own taxes and benefits
- Opportunity to work in a growing cannabis technology company
- Responsibility and impact as the company expands into new markets
- Work connected to education, sustainability, and community giving
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