Social Marketing Coordinator
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Job Description
Social Marketing Coordinator at Shatterproof, creating social media content to support addiction awareness initiatives. Engaging communities across various platforms to enhance reach and impact.
Responsibilities:
- Create, edit, and publish engaging daily social content that advances Shatterproof’s mission, programs, and campaigns.
- Ensure content aligns with brand voice, tone, and visual identity.
- Work collaboratively with the Marketing + Communications team to populate and maintain a social media calendar in Airtable.
- Schedule and publish approved content using Sprout Social.
- Source and adapt photos, videos, and graphics for platform-optimized formats.
- Support live event coverage on social media.
- Conduct social listening to identify trends and engagement opportunities.
- Monitor social media channels daily, engaging with followers, responding to comments and messages, and escalating issues as needed.
- Foster positive community interactions that align with Shatterproof’s values of empathy and compassion.
- Assist in developing engagement tactics to drive meaningful interactions and follower growth.
- Track and analyze key social metrics across platforms using Sprout Social.
- Produce regular performance reports with insights and recommendations to improve engagement and reach.
- Use data to inform content adjustments and identify growth opportunities.
Requirements:
- Bachelor’s degree in marketing, communications, digital media, or a related field.
- 1–3 years of experience in social media management, preferably in a nonprofit or cause-driven organization.
- Strong understanding of social media platforms, trends, and best practices.
- Excellent writing, editing, and visual storytelling skills.
- Proficiency in Sprout Social and Airtable preferred (or equivalent social management and project management tools).
- Experience with Canva, Adobe Creative Suite, or other design tools a plus.
- Organized, detail-oriented, and able to manage multiple projects with tight deadlines.
- Collaborative team player with strong communication skills and a proactive work ethic.
Benefits:
- Health insurance
- Paid time off
- Flexible work arrangements
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