Vice President, Growth and Marketing
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Job Description
Vice President of Growth & Marketing leading marketing strategies for AgelessRx's longevity-focused platform. Responsible for performance-oriented operations and team accountability across growth channels.
Responsibilities:
- Hire, develop, coach, performance-manage, and hold accountable marketing team members, channel owners, agencies, vendors, and external partners
- Ensure AgelessRx’s value proposition is consistently reflected across campaigns, landing pages, content, lifecycle communications, and customer touchpoints
- Partner with brand, content, digital marketing, product, clinical, legal, compliance, finance, and executive teams to align marketing execution with business goals, customer experience, and healthcare standards
- Serve as the senior marketing leader responsible for connecting team-level execution to company-level priorities
- Own the marketing function across paid media, lifecycle marketing, brand, growth analytics, experimentation, and acquisition/retention channels
- Lead the marketing team day to day, ensuring paid media, lifecycle, brand, analytics, and experimentation work together as an integrated system
- Owns go-to-market for new product launches - funnel architecture, positioning, offer structure, and the experiment roadmap for each new product line entering the market.
Requirements:
- 10+ years of experience in growth, performance, or digital marketing
- Proven track record of scaling customer acquisition and retention programs while maintaining efficient CAC/LTV economics
- Deep enough fluency across paid channels (Google, Meta, affiliates) to challenge channel owners credibly, and know when performance explanations don't add up — without personally running campaigns day-to-day
- Demonstrated experience building and managing high-velocity experimentation programs focused on measurable business impact
- Strong analytical and quantitative skillset with the ability to interpret complex performance data and translate insights into actionable strategies
- Experience building and managing marketing financial models, forecasting growth performance, and making data-driven budget allocation decisions
- Strong understanding of attribution, analytics, funnel optimization, and marketing measurement frameworks
- Experience leading and developing cross-functional teams, including hiring, coaching, performance management, and organizational design.
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