Web Optimization Manager
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Web Optimization Manager focusing on enhancing the website experience through data analysis and testing strategies. Collaborate with cross-functional teams to drive conversion improvements.
Responsibilities:
- Identify friction points in the user journey through behavioral data analysis and deliver strategic, high-impact recommendations that enhance usability, engagement, and conversion.
- Apply a critical lens to data by questioning assumptions, investigating underlying user behaviors, and continuously refining hypotheses to uncover deeper user insights and inform optimization priorities.
- Develop and prioritize testable hypotheses grounded in both quantitative and qualitative insights to drive iterative improvements in site performance and user flow.
- Own the development and execution of a robust testing roadmap, including A/B and multivariate tests, collaborating with Product, UX, and Marketing Operations to implement.
- Leverage Heap and Power BI to monitor user behavior and site performance, delivering data-driven insights that inform optimization strategies and align with core KPIs.
- Partner closely with data analysts to validate findings and ensure optimization decisions are backed by statistically significant results and business impact.
- Synthesize complex data into compelling narratives that clearly communicate optimization outcomes to cross-functional stakeholders.
- Collaborate with UX and content strategy teams to recommend and implement changes that improve clarity, usability, and the overall site experience across key journeys.
- Maintain and continually refine a backlog of optimization opportunities informed by user behavior, research, industry benchmarks, and business objectives.
- Align stakeholders around testing priorities and site experience goals, facilitating shared understanding of trade-offs, dependencies, and expected outcomes.
Requirements:
- 4+ years of experience in website optimization, digital experience, CRO, or a similar role.
- Deep experience working with web analytics platforms (e.g., Heap, Adobe Analytics, Google Analytics).
- Proficient in A/B and multivariate testing tools such as Dynamic Yield, Optimizely, Google Optimize, Adobe Target, or similar.
- Strong hypothesis-driven mindset, with a proven ability to design, run, and analyze digital experiments.
- Advanced analytical skills with the ability to work independently on web data and partner with data teams for deeper analysis.
- Comfortable working with cross-functional teams including UX, content, product, and engineering to bring ideas to life.
- Strong communication skills and the ability to present insights in a clear, actionable, and persuasive way.
Benefits:
- Health insurance
- Retirement plans
- Paid time off
- Flexible work arrangements
- Professional development
Similar Jobs
Intelligence and Threat Assessment Manager, EMEA
Managing global threat assessments and workplace violence prevention to safeguard Concentric's employees and executives. Collaborating with cross-functional teams for comprehensive security measures.
Area Business Manager – Dupixent
Area Business Manager engaging Pulmonologists within assigned territories to enhance product growth. Focus on asthma and COPD while collaborating with multiple stakeholders in the pharmaceutical field.
Area Business Manager – Allergy, ENT
Area Business Manager responsible for engaging Allergists and ENTs for Sanofi's specialty treatments. Driving revenue growth and delivering product goals related to various health conditions.
GSI Portfolio Quality Leader
Project Quality Leader at GE Vernova overseeing quality deliverables for projects in North America. Leading a team to ensure compliance with GSI NAM’s Quality program and standards.
Manager II, Identity Access Management – PAM
Manager II leading day-to-day operations and strategic direction of PAM program at Navy Federal Credit Union. Overseeing a team securing privileged identities and access across platforms while ensuring compliance.
Quality Manager – Utilities, Civil
Quality Manager overseeing quality management for underground utility construction projects. Leading compliance and improvement initiatives with a focus on large-scale infrastructure.
BAS Technical Manager
BAS Technical Manager supporting DLB's mission critical projects with a focus on building automation systems. Leading technical and project responsibilities in a collaborative, remote work environment.
Case Manager
Case Manager supporting the Pennsylvania Center of Excellence program. Coordinating client care and navigating community-based services in a remote capacity.
Facilities Manager
Facilities Manager responsible for coordinating operations for Local Infusion's new centers. Collaborating across regions for successful openings and maintenance activities.
East Region Manager – Ventilator Division
Hospital East Regional Manager selling ZOLL ventilators into the Hospital Market. Driving sales, managing Territory Managers, and tracking performance data with comprehensive benefits.
Manager, Resolutions
Manager, Resolutions leading Affirm's first-party collections program across various engagement channels. Collaborating with cross-functional teams to enhance operational efficiency and customer experience.
Installed Base Manager
Installed Base Manager managing processes for data integrity and efficiency at ABB. Leading cross-functional coordination for installed base activities across the United States.
Support Escalations Manager
Support Escalations Manager leading complex client escalations at Unchained, a bitcoin financial services company. Enhancing operational risk management and cross-functional collaboration.
Website Performance Manager
Website Performance Manager overseeing website strategies and client relationships for automotive dealerships. Delivering proactive support and driving portfolio growth to enhance customer satisfaction and retention.
Website Performance Manager
Website Performance Manager enhancing relationships with automotive dealership clients while driving website product delivery and customer satisfaction. Require automotive digital marketing experience and a proactive mindset.
Website Performance Manager
Website Performance Manager managing client relationships for automotive dealerships. Focus on product retention and enhancing client satisfaction through strategic support and delivery.
Team Manager, Senior Talent Agent
Team Manager leading and mentoring a team of agents at Dulcedo, a 360 Talent Management Agency. Developing talent and contributing to a collaborative agency culture.
Key Accounts Manager
Key Account Manager managing relationships with buyer accounts in a fast-growing B2C marketplace based in Riyadh. Focusing on satisfaction, retention, and growth of bulk purchasing clients.
Lead Barber/Barber Manager
Team Lead at The Lucky Spot Barbershop overseeing barbers and daily operations. Guiding a service team to meet objectives while fostering a positive work environment.
Development Manager
Network Support Engineer responsible for developing and optimizing VyOS solutions. Collaborating with developers and teams to enhance functionality across diverse networking environments.