Analista de Marketing Sênior
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Job Description
Growth Marketing Analyst leading customer acquisition strategies and executing marketing campaigns. Join Brazil's leading dental software startup with a comprehensive approach to market engagement.
Responsibilities:
- Liderar estratégias de growth marketing, otimizando canais de aquisição e funil de vendas;
- Planejar e executar campanhas promocionais estratégicas;
- Planejar, nutrir relacionamento e executar projetos junto com parceiros estratégicos;
- Desenvolver materiais e trilhas de educação para o mercado e clientes em conjunto com parceiros estratégicos;
- Planejar e executar eventos (online e offline) focados em geração de leads, trials e fortalecimento da marca;
- Analisar métricas de crescimento e o ROI de eventos, projetos e parcerias, aplicando melhorias contínuas;
- Atuar de maneira generalista, entendendo todas as janelas de oportunidades dentro da área de marketing;
- Atuar de forma cross-funcional com outras áreas (Vendas, CS, Produto) para garantir o alinhamento das estratégias.
Requirements:
- Formação em Publicidade e Propaganda, Marketing ou Administração;
- Experiência mínima de 4 anos em Growth Marketing, gestão de eventos, marketing educacional e parcerias;
- Conhecimento em ferramentas de IA aplicadas ao marketing;
- Conhecimento avançado na área de Marketing 360;
- Forte habilidade analítica para interpretar dados de aquisição e aplicar melhorias contínuas;
- Conhecimento em dados e análises (reports, tracking resultados, tendências, pesquisas de mercado/concorrência, performance de ações, projeções futuras, SWOT);
- Excelente comunicação e habilidade de relacionamento interpessoal;
- Capacidade de organização, dinamismo e proatividade.
- Diferenciais: Vivência em empresas de SaaS; Conhecimento em plataformas de eventos online (Zoom, StreamYard); Conhecimento no mercado odontológico é um grande diferencial; Inglês intermediário/avançado.
Benefits:
- VA/VR de R$1000,00 | Cartão ifood - sem desconto nas férias;
- Auxílio Home Office de R$150,00;
- Wellz - saúde mental/Psicoterapia | Sem custo para a pessoa colaboradora;
- Gympass - saúde física/Academias | Extensível para dependentes;
- Guapeco - plano de saúde para seu pet;
- Aula de Inglês | Sem custo para a pessoa colaboradora;
- Plano de saúde | Com coparticipação;
- Reembolso de diária em coworking | Para todos os estados;
- Licença paternidade e maternidade estendida;
- Cesta de bebê a bordo para futuros papais e mamães;
- Convênio com Farmasesi | Somente para SC;
- Convênio com Educação Sesi | Somente para SC;
- Day off de aniversário;
- Notebook e monitor enviados até você;
- Voucher de R$2000,00 para comprar o restante dos equipamentos que precisar.
- Pessoas de diversos pontos do Brasil para promover ainda mais nossa cultura de diversidade.
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