Brand Marketing Manager
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Job Description
Brand Marketing & Sales Manager at Muvr leading brand strategy and demand generation. Overseeing campaigns, creative development, and sales enablement activities to drive growth.
Responsibilities:
- Define and own Muvr’s brand strategy, positioning, voice, and visual identity
- Create and maintain brand guidelines and ensure consistent application across all channels
- Lead creative development for campaigns, website, product launches, PR, and thought leadership
- Manage relationships with agencies, designers, and freelance content creators
- Plan and execute integrated campaigns (paid, SEO/SEM, social, email, content, partnerships) that drive pipeline
- Build and optimize content marketing (blogs, guides, case studies), social strategy, and paid acquisition
- Own marketing tech stack components (marketing automation, analytics, ad platforms)
- Partner closely with Sales to define MQL/SQL, lead routing, SLAs, and campaign handoff processes
- Produce sales enablement collateral: decks, one-pagers, battlecards, product sheets, case studies
- Define and report on KPIs linking brand activity to pipeline and revenue (marketing-sourced pipeline, CAC, conversion rates)
Requirements:
- 5+ years of experience in marketing with demonstrable experience owning brand + demand generation
- 2–3+ years working cross-functionally with sales (sales enablement, field marketing, or revenue ops)
- Hands-on experience with CRM/MA (HubSpot, Salesforce, Marketo or equivalent) and analytics (GA4/Looker/BI)
- Strong storytelling, writing, and creative judgment; experience briefing and managing agencies
- Data-driven: comfortable setting targets, analyzing performance, and optimizing campaigns
- Excellent project and stakeholder management skills in a fast-paced environment
Benefits:
- Health insurance
- Retirement plans
- Flexible work arrangements
- Professional development
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