Channel & Field Marketing Manager – MEA & Southern Europe
Posted 1ds ago
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Channel & Field Marketing Manager influencing pipeline growth across MEA & Southern Europe. Collaborating with sales teams and executing regional field marketing strategies.
Responsibilities:
- This role plays a key part in driving pipeline growth across new and existing business through events, digital campaigns, and close collaboration with our EMEA sales team and channel partners.
- You’ll be the go-to person for sales reps and members of the marketing team and responsible for bringing our global GTM strategy to life in the MEA & Southern market.
- You take ownership of execution and regional impact.
- The role is reporting into the Vice President Marketing.
- Develop and execute regional field marketing plans aligned with business objectives and sales priorities across MEA & Southern Europe.
- Partner closely with the Sales organization to drive demand generation, pipeline growth, and customer engagement.
- Plan and deliver integrated marketing campaigns, including digital programs, webinars, customer events, executive roundtables, and trade shows.
- Support the development of the company’s channel marketing approach by creating scalable marketing programs and assets for partners.
- Identify opportunities to increase market awareness and generate demand in key MEA & Southern markets and localize global marketing initiatives for regional markets, with a particular focus on French-speaking countries.
- Manage campaign execution from planning through reporting and optimization.
- Track campaign performance, pipeline contribution, and ROI, providing actionable recommendations.
- Manage campaign budgets and external agencies where required.
- Ensure effective lead management and campaign execution using Salesforce (SFDC) and Pardot (Marketing Cloud Account Engagement).
Requirements:
- 3–5 years of experience in B2B marketing, preferably in SaaS, cybersecurity, or enterprise tech.
- Proven experience executing events or field marketing programs and channel development.
- Ability to manage multiple events and campaigns simultaneously.
- Experience working with or supporting sales teams.
- Knowledge of Account Based Marketing & Account penetration (up-sell & cross sell).
- Familiarity with marketing and CRM tools (e.g., Pardot is a MUST; HubSpot, Salesforce, etc).
- Data-driven mindset with ability to track and report on performance & cost (ROI).
- Strong communication skills, especially in cross-functional settings.
- Fluent in French, Arabic and English.
- Willingness to travel up to 25% within the region and internationally.
Benefits:
- Innovative Environment: Shape the future of threat intelligence by staying at the cutting edge of cybersecurity advancements.
- High-impact Role: Directly influence pipeline and revenue growth in a key market.
- Global Collaboration: Work closely with international marketing and sales teams.
- Build Channel & Field Marketing: Play a central role in shaping and scaling our MEA & Southern Europe field marketing function.
- Collaborate Culture: Work alongside a passionate and talented team that values innovation, creativity, and customer – centricity.
- Career Growth: Strong opportunities for development, advancement, and expanding your skill set.



















