Commercial Strategy – GTM Consultant
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Job Description
Commercial Strategy & GTM Consultant for Allied Talent Partners transforming commercial strategy and GTM approach for opportunities in energy access and sustainability.
Responsibilities:
- Develop a refined commercial strategy grounded in a structured diagnostic of ATP’s historical performance, market positioning, client needs, and operational realities.
- Conduct assessment of historical commercial performance including lead generation sources, qualification patterns, funnel conversion performance, win/loss drivers, and alignment of client demand with talent supply.
- Refine priority client segments based on size, needs, willingness to pay, and mission alignment.
- Validate core client request archetypes and priority use cases.
- Review ATP’s value proposition and differentiation versus alternatives.
- Produce strategic recommendations on priority client segments, offerings, and refined value proposition.
- Translate the commercial strategy into a focused, actionable GTM plan with clear initiatives and timelines.
- Create an updated, practical BD Playbook that codifies processes and strengthens consistency across ATP’s BD activities.
Requirements:
- 7–12+ years of experience in strategy, commercial growth, or transformation
- Background in consulting, professional services, talent marketplaces, or two-sided platforms
- Demonstrated ability to lead commercial strategy or GTM engagements from diagnosis through implementation
- Experience working with mission-driven organizations or emerging markets preferred.
- Strong analytical and structured problem-solving abilities
- Experience with segmentation, value proposition design, pricing, and GTM planning
- Ability to build high-quality deliverables including strategic frameworks and practical toolkits
- Strong communication, facilitation, and stakeholder management skills
- Comfort working in ambiguity and balancing strategy with hands-on execution
- Collaborative mindset and alignment with ATP’s mission and values
- Experience in Sub-Saharan Africa
- Familiarity with sustainability, climate, or energy access sectors
- Ability to work independently and engage senior stakeholders.
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