Communications Specialist
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Job Description
Communications Specialist supporting internal and external communication strategies at MANSCAPED. Responsible for media outreach, relationships, and content creation.
Responsibilities:
- Support the execution of external communications strategies across product launches, campaigns, partnerships, and key brand moments
- Draft compelling press materials including pitches, press releases, messaging documents, briefing materials, and press kits
- Proactively pitch media and cultivate relationships with consumer, business, and industry journalists
- Manage incoming editorial requests and coordinate timely internal approvals and responses
- Facilitate product shipments and oversee press sample tracking and fulfillment
- Support executive visibility and thought leadership initiatives, including developing talking points, drafting bylines, and identifying media and speaking opportunities
- Identify and manage award opportunities, maintain submission calendars, and draft nominations
- Maintain and update press lists, media trackers, reporting dashboards, and media databases
- Partner cross-functionally with Marketing, Creative, Legal, E-Commerce, and Retail teams to support integrated PR initiatives and aligned messaging
- Contribute to monthly reporting, tracking performance against PR and broader Marketing KPIs
- Monitor media trends and cultural moments to inform proactive outreach strategies
- Other duties as needed.
Requirements:
- 3+ years of experience in public relations or communications, with direct experience pitching and working with journalists
- Experience supporting consumer brands within grooming, beauty, CPG, or lifestyle categories preferred
- Demonstrated ability to build and maintain media relationships across lifestyle, trade, business, and culture verticals
- Strong analytical skills and comfort managing reporting, media tracking, shipment coordination, and performance analytics
- Excellent written and verbal communications skills, with the ability to craft compelling narratives and adapt messaging across audiences
- Proficiency in PR tools and databases; experience with platforms such as Muck Rack, Business Wire, and Brandwatch preferred
- Highly organized, accountable, and able to manage multiple deadlines in a fast-paced environment.
Benefits:
- 20 accrued vacation days per year
- 40 hours of paid sick leave annually
- 3 paid mental health days
- 9 paid holidays
- Employee 401(k) plan and company match
- Pet insurance
- Life insurance, AD&D and long-term disability coverage
- Comprehensive medical, dental, and vision insurance plans
- Employee Assistance Program
- Accident and critical illness plans
- Monthly utility allowance for Wifi and phone usage
- Generous discount on products
- Wellness challenges to promote a healthy lifestyle
- Paid parental leave
- Regular recognition initiatives
- One paid volunteer day per year
- Certified Great Place to Work
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