Content Marketing Specialist
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Job Description
Content Marketing Specialist at Siege Media creating SEO-driven content for clients and conducting keyword research with a focus on both AI and human tools.
Responsibilities:
- Conduct keyword research to identify content opportunities for clients
- Write comprehensive articles on a variety of topics with minimal supervision
- Demonstrate the ability to adapt tone and complexity of a piece to speak to the correct audience, as well as align with relevant style guides
- Demonstrate the ability to implement feedback from editors, clients, and teammates
- Demonstrate understanding of the project lifecycle and ability to collaborate across departments
- Hit client SEO traffic goals month over month by creating content that ranks and/or generates passive links
- Apply GEO best practices to make client content more discoverable by LLMs
- Leverage AI tools to drive productivity across the content workflow while upholding Siege's editorial quality standards
- Help pilot and evaluate new AI tools and workflows for the team, sharing prompts, templates, and best practices that scale agency-wide
- Assist with project management tasks including content scheduling and reporting
Requirements:
- 2+ years as a content marketer (ideally published on reputable news sites or industry blogs)
- A working knowledge of SEO/GEO tools and how they can be used to improve client websites
- Working familiarity with leading LLMs and AI writing tools
- Demonstrated adoption of AI tools to increase productivity and automation across the content workflow
- Goal-orientated with the ability to set priorities, meet deadlines, and work independently
- Strong project management skills, with ability to handle multiple projects while still working effectively
Benefits:
- 100% health, vision and dental benefits
- 50% 401k match up to 6% of your salary
- donation matching
- career development training
- unlimited PTO
- work-from-home equipment
- free pens
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