Country Manager
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Job Description
Country Manager overseeing performance and strategy for Hungary's iGaming market. Responsible for customer acquisition, marketing lifecycle, and collaboration with Product and Operations teams.
Responsibilities:
- Own customer acquisition, conversion and retention performance for the market, with clear accountability for revenue and profitability.
- Define, execute and continuously optimise the market strategy across CRM and acquisition channels.
- Manage the full marketing lifecycle for the market, including CRM, acquisition, media buying and affiliate partnerships, ensuring efficient use of budgets and strong ROI.
- Own market budgets, forecasts and business plans, including ongoing financial tracking, variance analysis and performance reporting.
- Take responsibility for annual budget planning and regular financial updates in collaboration with Finance.
- Work closely with Product teams to support market-specific requirements across casino, live casino, sportsbook and related verticals, including localisation, promotions and product performance optimisation.
- Monitor product and competitor performance, providing regular market insights and recommendations.
- Coordinate with Operations teams (Customer Support, VIP, Payments where relevant) to ensure a consistent, high-quality local player experience.
- Support and align VIP and customer lifecycle strategies to maximise player value and retention.
- Collaborate with other Country Managers to share best practices and optimise cross-market synergies.
Requirements:
- Experience as a Country Manager or similar role within iGaming/Online Casino
- Previous product, acquisition or country manager experience with the focus on required market
- In-depth knowledge and experience operating in the local market
- Ability to analyze data, act quickly, and drive change to achieve goals and targets
- Strong commercial acumen
- Excellent networking and influencing skills
- A proactive leader who leads by example
- Experience working with remote teams across multiple time zones
Benefits:
- Competitive salary synonymous with skills and experience
- Opportunity to make a real impact in a developing organization
- Consultancy contract within EU on a full time basis with 25 days PTO or employment contract if you are based in Bulgaria, Hungary or Malta
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