Go to Market Automation Specialist
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
GTM Automation Specialist enhancing ZayZoon's systems and automating processes related to financial wellness. Collaborating with Sales and Marketing to streamline outreach and optimize performance.
Responsibilities:
- Evaluate and evolve our existing GTM tech stack by identifying opportunities to better leverage automation and AI across prospecting, enrichment, sequencing, personalization, and reporting
- Design and orchestrate workflows across our GTM tools (e.g., enrichment platforms, sequencing tools, AI tools) to automate and simplify outbound execution
- Integrate AI-enabled tooling with our CRM, first-party data, and third-party vendors to ensure clean, enriched, and actionable data flows
- Build and optimize automated prospecting and enrichment pipelines to improve targeting accuracy, segmentation, and message relevance
- Enable AI-assisted, multi-channel outbound programs (email, LinkedIn, etc.) that increase personalization while maintaining scale and consistency
- Partner closely with Sales, RevOps, and Marketing to operationalize outbound strategies and reduce day-to-day execution friction for reps
- Establish and support a GTM experimentation framework, incorporating AI-driven testing across messaging, targeting, sequencing, and channels
- Build and refine dashboards and reporting that measure performance, adoption, and ROI of automation and AI-driven GTM initiatives
- Document workflows, tooling, and AI best practices to drive adoption and long-term scalability across the team
Requirements:
- 4+ years of experience in Go-to-Market Automation, Revenue Operations, Sales Operations, or Growth Operations within a SaaS environment
- Strong experience working with HubSpot, including automation, workflows, data models, and reporting that support scalable GTM operations
- Strong understanding of data hygiene, enrichment, segmentation, and how they impact targeting and performance
- Experience building dashboards and running experiments to improve GTM performance, messaging, and pipeline outcomes
- Hands-on experience designing, building and optimizing GTM automation across tools like Clay, Apollo, Outreach, Salesloft, and enrichment platforms
- Ability to apply AI and LLM tools to GTM workflows including prospect research, message personalization, enrichment, and automated decisioning within outbound and lifecycle motions
- Experience integrating tools and systems using APIs, webhooks, or platforms like Zapier, Make, n8n, or Workato
Benefits:
- Permanently Remote: Work from a desk, a coffee shop, or in the great outdoors - our jobs are fully remote, forever
- Flexible Time Off: Whether it's a longer vacation to explore new horizons, a series of short breaks for regular rejuvenation, or stepping away for a new level of mastery in a skillset – our “You-do-You” time off program caters to the diverse and evolving lifestyles of our team with a maximum of 6 weeks vacation
- Instant Benefits: All full-time employees get access to medical, vision, and dental benefits from their very first day including increased mental health coverage and a wellness stipend
- Inclusive parental leave top-up, earned wage access, real time market data for salaries, a supportive culture for lifelong learners and more
Similar Jobs
Director, Product Marketing
Director of Product Marketing at Tempo leading GTM strategy for enterprise platform. Driving persona mastery, ecosystem amplification, and sales enablement for B2B SaaS solutions.
Product Marketing Manager – Platform, Enterprise
Product Marketing Manager supporting FICO's enterprise platform go-to-market strategy while collaborating across various teams. Driving messaging and ensuring alignment with product functionality and market needs.
ATC, Sin Experiencia
Customer Service role at MDY contact center delivering assistance remotely. Join a team with over 28 years of experience in telecommunications.
GTM Enablement Manager
GTM Enablement Manager at Cerby creating onboarding and ongoing training for customer-facing teams in a cybersecurity company. Collaborating across Sales, Marketing, and Product to enhance team effectiveness.
Director of Go-To-Market – SaaS
Director of Go-to-Market leading global GTM strategy for SalesCloser.ai. Managing product positioning, launches, and revenue impact with a focus on SaaS.
Technical Product Marketing Manager – AI & Cloud Solutions
Technical Product Marketing Manager leading narratives for Connectivity and Cloud Solutions. Collaborating with cross-functional teams to drive market strategies and optimize customer engagement.
Product Marketing Manager
Product Marketing Manager focused on data portfolio for life sciences market segment at Truven. Act as the link between product, sales, and marketing teams to drive product growth and adoption.
Go-To-Market Program Enablement Analyst
Join Acronis as a Program Enablement Analyst, managing Go-To-Market performance metrics and insights. Collaborate with cross-functional teams to drive conversion rates and operational scalability.
Product Marketing Manager
Product Marketing Manager at LandTech managing product narrative and go-to-market strategy. Leading sales enablement and product adoption initiatives in a B2B SaaS environment.
Senior Product Marketing Specialist – Enablement
Senior Product Marketing Specialist empowering sales teams with strategies for EnergyHub's solutions. Focused on driving scalable commercial excellence and effective communication of complex concepts.
Head of GTM Narrative
Senior editorial leader at Neara developing strategic narratives on energy infrastructure risks. Engaging with senior utility leaders and shaping industry conversations around resilience and regulation.
GTM Operations Specialist
GTM Specialist responsible for managing commercial pipeline execution at Truelogic. Collaborating with U.S. companies on impactful projects while ensuring operational excellence in sales.
GTM Operations Specialist
GTM Operations Specialist managing commercial pipeline efficiency and CRM data quality for Truelogic. Coordinating with teams to ensure no deals are forgotten.
GTM Operations Specialist
GTM Specialist managing the execution and movement of commercial pipeline for Truelogic. Coordinating leads and ensuring pipeline velocity and CRM data integrity.
GTM Operations Specialist
GTM Specialist handling commercial pipeline operations for a leading nearshore tech provider. Collaborating with teams and ensuring smooth progress from lead to proposal stages.
Senior Product Marketing Manager
Senior Product Marketing Manager at Fingerprint leading product launches and driving go-to-market strategies. Collaborating cross-functionally to deliver compelling messaging and ensure successful market entry.
Product Marketing Lead
Product Marketing Lead driving positioning and narrative across diverse audiences for a logistics platform powering modern commerce. Collaborating with sales, product, and marketing teams to enhance product strategy.
GTM Enablement – Outbound
Build outbound playbooks and training for SDRs at ElevenLabs, focusing on effective outbound motion in AI. Work with global team to enhance performance and training.
GTM Systems Admin, Support
Customer Success Systems Administrator optimizing Zendesk and supporting Customer Success platforms at Harvey. Collaborate with teams to ensure seamless customer experience and system integration.
Product Marketing Manager
Product Marketing Manager at 9amHealth driving patient activation and engagement through data-driven strategies. Responsible for enrollment optimization and cross-functional collaboration to enhance product offerings.