Growth Marketing Manager – Web, Mobile
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Manager of Growth Marketing leading both web and mobile acquisition strategies for early childhood platform. Focused on performance marketing, experimentation, and sustainable growth initiatives.
Responsibilities:
- Lead acquisition strategy and performance marketing across both web and mobile ecosystems
- Own the full funnel growth engine, ensuring high-quality subscriber acquisition
- Develop and execute integrated acquisition strategies across web and app ecosystems
- Own performance marketing channels including: Meta, Google, TikTok, and others
- Structure and lead ongoing experimentation across creative concepts, audience targeting, and more
- Own KPIs across the acquisition funnel and partner with Product and Engineering teams
Requirements:
- 4 - 6+ years of experience in performance marketing or user acquisition across web and or mobile
- Experience managing campaigns across Meta, Google, TikTok, and at least one additional growth channel
- Strong understanding of subscription economics, LTV modeling, and funnel optimization
- Experience managing multi million dollar budgets and optimizing toward CAC and ROAS targets
- Hands on experience with A B testing and experimentation frameworks
- Strong analytical skills and comfort working in Google Analytics, Looker or similar BI tools, and Excel or Sheets
- Familiarity with mobile attribution and privacy frameworks including AppsFlyer, SKAdNetwork, and ATT
Benefits:
- Health insurance
- Flexible work arrangements
Similar Jobs
Vice President of Growth – Personal Caregiving
Vice President of Growth responsible for developing market expansion strategies for AbriCare's Personal Care Services. Focus on Medicaid-funded populations while leading sales initiatives across multiple regions.
Director, Growth Marketing
Director of Growth Marketing at Vasion driving strategies for demand generation and multi-channel campaigns in North America. Reporting to the Sr. Director and leading a team across B2B SaaS environments.
Growth Marketing Campaign Strategist
Growth Marketing Campaign Strategist developing outbound campaigns for PAR Technology. Collaborating with sales teams to enhance franchise engagement and meeting bookings.
Senior Growth Analyst
Growth Analyst at Paddle managing data-driven insights for their self-serve growth funnel. Collaborating with multiple teams to streamline the user journey from acquisition to revenue generation.
Director of Category Growth
Director of Category Growth taking charge of a multi-million dollar product category focused on Amazon growth at Hadley Designs. Role emphasizes ownership, accountability, and data-driven decision-making.
Growth Marketing Lead
Growth Marketing Lead responsible for building demand generation pipeline at a pioneering enterprise software company specializing in AI accounting. Engage with enterprise clients to drive pipeline and revenue.
SVP, Growth
SVP of Growth leading customer success and account management at Worldly, a global impact intelligence platform. Driving growth strategy and organizational performance for post-sale revenue.
Head of Growth Marketing
Head of Growth Marketing responsible for developing Demand Generation at Bitrise. Leading multi-channel marketing initiatives to drive digital customer acquisition and pipeline growth.
Marketing & Growth Manager
Marketing & Growth Manager driving growth marketing, communication, and acquisition for startup RandomCoffee. Collaborating with founders and managing campaigns to enhance employee engagement.
Growth Manager
Growth Manager leading marketing and sales efforts in a remote role at Gaudium for predictable revenue growth. Focus on demand generation, operational execution, and metrics optimization.
Director of Mobile Games User Acquisition
Director of User Acquisition overseeing growth for mobile MOBA game. Managing a team and collaborating on scalable acquisition strategies for broader app portfolio.
Growth and Marketing Manager
Growth and Marketing Manager driving user acquisition, funnel optimization, and retention strategies for product growth. Collaborate cross-functionally to enhance growth metrics and marketing campaigns.
Marketing Lead – Growth & Organic Strategy
Marketing Lead driving organic growth and SEO strategies for a UK-based fintech company. Responsible for content, social media, and partnership initiatives in a fully remote role.
Vice President – Growth
Vice President of Sales responsible for managing business development and sales for Marathon Health. Delivering compelling presentations and building relationships with a focus on health services and prospects.
User Acquisition Manager, Meta Ads – Part-Time
User Acquisition Manager managing Meta Ads and TikTok campaigns for product growth. Collaborating with creative teams to optimize strategies and analyze campaign performance.
Head of Distribution Strategy – Program Growth
Commercial Growth Leader at MSI driving growth through distribution and launching insurance programs. Overseeing business development and product strategy while collaborating cross-functionally.
Head of Distribution Strategy – Program Growth
Head of Distribution Strategy & Program Growth at MSI driving strategic growth through distribution expansion and new insurance programs development.
Sales Manager – Growth
Sales Manager on the Growth team leading expansion efforts across growth and sales models at Dropbox. Responsible for driving pipeline generation and coaching sales team on complex deals.
Sales Manager – Growth
Sales Manager driving expansion and revenue growth for Dropbox's evolving products. Leading a sales team in a hybrid PLG to SLG model and complex enterprise deals.
Senior Manager, Growth Marketing
Senior Manager responsible for demand generation and growth marketing strategies in a tech-enabled vacation rental company. Leading a high-performing team to build scalable marketing solutions.