Marketing Manager
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Job Description
Marketing Manager delivering end-to-end marketing support across digital, creative, and branding initiatives for construction company. Collaborating with teams to drive engagement and conversion-focused outcomes.
Responsibilities:
- Provide comprehensive marketing support across digital, creative, and branding initiatives
- Ensure alignment of all marketing activities with business goals, campaign strategies, and brand standards
- Collaborate with internal stakeholders to translate marketing objectives into effective creative execution
- Conceptualize, script, produce, and deliver high-quality video content from ideation to final output
- Manage the full video production process including storyboarding, coordination, editing, and delivery
- Develop video assets optimized for social media, paid advertising, and promotional use
- Write clear, persuasive, and conversion-focused copy for marketing and advertising materials
- Develop brand-consistent messaging across multiple channels
- Create captions, headlines, calls to action, and long-form content as needed
- Manage and optimize social media content across platforms
- Develop posts, graphics, captions, and profile content while maintaining brand consistency
- Optimize content for engagement, reach, and platform-specific best practices
- Design marketing collaterals including PDFs, brochures, one-pagers, and presentations
- Create client-ready materials that support sales initiatives and campaigns
- Develop logos and cohesive visual brand identities
- Maintain consistency across all marketing assets and uphold brand guidelines
- Create performance-driven creative assets for paid marketing campaigns
- Collaborate with media and strategy teams to align creative output with campaign objectives
Requirements:
- Strong experience in marketing strategy, creative production, and brand management
- Proven ability to manage end-to-end marketing initiatives
- Advanced copywriting and scriptwriting skills
- Proficiency in Adobe Creative Suite, Canva, Figma, CapCut, or similar tools
- Experience using AI tools such as ChatGPT for content creation, research, and workflow optimization
- Solid understanding of social media platforms and content performance
- Strong project management and organizational skills
- Excellent communication and problem-solving abilities
Benefits:
- Remote work
- Full-time, long-term role
- Supportive team environment
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