Marketing Specialist – High School Exchange
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Job Description
Marketing Specialist executing email, social, event, and partner marketing for CIEE’s U.S. high-school exchange programs. Supporting host-family recruitment and school partnerships.
Responsibilities:
- Build and schedule email nurture sends to host family inquiries, and monitor deliverability and list hygiene
- Coordinate collection of host family testimonials, photos, and video release forms
- Draft social posts and short-form content for host family channels, and maintain the posting calendar
- Fulfill requests from local coordinators and field staff for co-brandable flyers, event materials, and community outreach kits
- Maintain counselor- and administrator-facing collateral, one-pagers, and email templates
- Execute high school outreach email campaigns and maintain the school contact database
- Coordinate conference and association event logistics, including registration, materials shipping, booth assets, and follow-up lists
- Fulfill agent requests for program materials, photos, school profiles, and translated or translation-ready files
- Distribute campaign kits and seasonal updates to the agent network
- Maintain the shared asset library so coordinators, schools, and agents can self-serve current materials
- Track campaign, request, and event activity and report results to marketing and program leadership
Requirements:
- Bachelor's degree or equivalent experience required
- Minimum 2 to 4 years of marketing, communications, or program coordination experience
- Hands-on experience with an email marketing platform and comfort building, testing, and scheduling sends
- Strong organizational skills with attention to detail required
- Experience maintaining contact databases or working within a CRM; Salesforce preferred
- Comfort creating social content and light design edits within brand templates; Canva or Adobe Express experience helpful
- Ability to work with remote field staff and international partners across multiple time zones
- Proactive and a preference for working in a fast-paced environment
- Strong verbal and written communication skills are required
- Additional language skills are a plus
- Energetic, personable, goal, and team-oriented
- Tolerance for ambiguity and a sense of humor
- Passion for CIEE's mission and global exchange
- Background check, reference check, and education and employment verification are conditions of employment
Benefits:
- Competitive total rewards package increasing total compensation by up to 25%
- Paid time off
- Parental leave
- Gym Reimbursement Program
- Employee Assistance Program
- Short-term and Long-term Disability
- 6 floating Fridays (based on eligibility rules)
- CIEE Study Abroad and TEFL Program discounts
- 403(b) Retirement Plan with employer contribution
- Insurance Coverage (life, travel, medical, dental, and vision)
- Flexible Spending Accounts/Health Savings Account (medical and dependent)
- Voluntary Benefits (identity theft protection, pet insurance, accident, and critical illness)
- Remote work arrangement
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