CG Marketing Manager – Info Selling, Cold Funnels, Webinars
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Job Description
Marketing Manager crafting data-driven copy, hooks, scripts, and briefs for paid ads. Supporting an Australian agency’s webinar, VSL, and high-ticket offer funnels.
Responsibilities:
- Own creative strategy for paid ads, including concepts, angles, and hooks for Meta and YouTube
- Write ad copy, video ad scripts, static/photo ad concepts, and landing pages
- Script hook-driven direct-response promotional video ads selling webinars, live events, and live offers
- Brief and direct video editors and the photo/video team from concept through shipped ad
- Manage communication and feedback loops with team members responsible for project completion
- Partner with the media buyer to interpret performance data and develop new creative
- Use image generation, AI-assisted drafting, and AI video tools in the workflow
- Keep creative compliant with platform policies and financial-education requirements
- Deliver quality creative on schedule
- Develop toward leading the creative team as it grows
Requirements:
- Philippines-based candidate
- 5+ years in direct-response creative and copywriting for paid social (Meta ads)
- Exceptional copywriting and written English
- Track record with an account personally managed that generated $500K+ in monthly revenue
- Experience working with personality brands / founder-led offers
- Well versed in the Australian market and has created ads for Australian audiences
- Video-led portfolio: conceived, scripted and directed video ads through to finished output
- Experience working inside a creative team alongside copywriters, video editors, and photo/video crews
- Fluent with AI tools across image generation, drafting, and video
- Available full-time across AEST business hours
- Ad portfolio with performance numbers, spend levels, hook/CTR metrics or results, and specific role in the work
- Finished video ads personally conceived, scripted, and directed through a team
- Copy and script samples: ad copy, video scripts, and landing pages
- Short Loom-style video introduction
- Must disclose existing ongoing roles or client work
- Must reflect this engagement on LinkedIn as “Independent Contractor”
- Nice-to-haves: trading, finance, or investing experience; creative leadership or mentoring; VSL scripting; landing-page testing / CRO sensibility
Benefits:
- 100% remote work from home
- Independent contractor engagement
- Clear path to leading the creative team as it grows
- Paid creative test before offer (recommended final stage)
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