Salesforce Marketing Cloud Specialist
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Job Description
Salesforce Marketing Cloud specialist managing automation, data and campaigns for Mojo Mortgages. Improving customer journeys through Salesforce, CRM integration and AI-enabled marketing.
Responsibilities:
- Manage customer databases and implement automated marketing campaigns
- Use AMPscript to build personalised, dynamic campaigns across multiple touchpoints
- Identify, recommend and implement improvements in user experience, data integrity and process automation
- Prepare and run platform health tests and reports
- Present data-driven hypotheses and actionable recommendations for the Salesforce/CRM roadmap
- Collaborate with stakeholders to recommend and agree technological solutions
- Ensure processes are followed consistently
- Own documentation and provide clear, constructive education and feedback
- Support MI in developing performance and process-flow insights and analysis
- Leverage Salesforce to enable sales and customer success teams to deliver high-quality service and customer care
- Work within a growing team of Salesforce, marketing automation and CRM specialists
- Contribute to improving the overall mortgage experience for customers
Requirements:
- Demonstrable experience using Salesforce Marketing Cloud
- Core basics mastered – HTML & AMPscript
- Data analysis skills, including SQL and API skills
- Comfortable using data to form hypotheses and propose clear, well-reasoned solutions
- Able to work independently and manage own workload
- Ability to write, interpret and critique technical specifications and requirements
- Experience working in Linear and Notion (or equivalent) to manage workload in an agile way and document accordingly
- Prepared for meetings, able to listen actively, and articulate reasoning clearly and constructively
- Proactive ownership mindset and accountability for work from start to finish
- Demonstrable experience using Marketing Cloud modules including Email Studio, Automation Studio, Mobile Studio, Journey Builder and Content Builder
- Demonstrable end-to-end project delivery in SFMC
- Stakeholder management experience and good communication skills
- AI interest and enthusiasm
Benefits:
- Remote working
- Basic Salary of up to £45k
- Work from anywhere in the world for up to 22 days per year
- 25 days holiday plus bank holidays (up to 28 days with length of service)
- Company social events
- Pension via Aviva (Pension match up to 5%)
- Sick pay and sick pay insurance
- Wellness programme from Able Futures
- Critical Illness cover & Subsidised private medical insurance
- Death in service Policy
- Enhanced Maternity, primary adoption & Enhanced paternity & secondary adoption pay
- Compassionate leave
- Long service awards up to £5000
- Mentorship from an experienced SFMC Leader
- Unique opportunity to get involved in an AI-enabled business
- Full ownership of the Salesforce Marketing Cloud setup and configuration
- Stakeholder management across all business levels
- Direct input into operational process and improvements
- Accountability and responsibility for operational improvements, and end-user training and development
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