Marketing Specialist
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Job Description
Marketing Specialist executing and optimizing multichannel campaigns for a data-driven digital marketing agency. Managing client deliverables, reporting, QA, and performance insights across LATAM-remote accounts.
Responsibilities:
- Execute, optimize, and manage integrated digital marketing initiatives across assigned client accounts
- Own client account tasks, campaigns, deliverables, timelines, optimizations, reporting needs, and follow-up items
- Support campaign builds and launches, including setup, budget pacing, optimization, QA, reporting configuration, tagging, and performance monitoring
- Monitor campaign performance, budget pacing, campaign health, reporting accuracy, and platform setup
- Identify issues, opportunities, and areas requiring additional support
- Coordinate with practice leads, Client Services, creative, content, analytics, and MarTech teams
- Conduct QA across campaign setup, tracking, reporting, creative, content, and other deliverables
- Develop and maintain performance reporting
- Translate campaign results and trends into insights, recommendations, and next steps
- Communicate blockers, risks, performance concerns, and executional issues while collaborating with stakeholders to resolve them
Requirements:
- 3+ years of digital marketing experience, preferably in an agency environment
- Experience working across multiple digital marketing channels, including email marketing, paid search, paid social, SEO, organic social, programmatic advertising, reporting and analytics, and graphic design
- Experience managing multiple clients, campaigns, projects, and timelines simultaneously
- Familiarity with Google Ads, Meta Ads, LinkedIn Ads, email marketing platforms, SEO tools, programmatic platforms, Google Analytics, Looker Studio or similar reporting tools, and project management platforms such as Asana
- Experience with CRM and marketing automation platforms; HubSpot strongly preferred
- Basic familiarity with Figma, Canva, Google Workspace, and Microsoft Office Suite
- Strong analytical skills with the ability to translate performance data into clear insights, recommendations, and next steps
- Strong organization, attention to detail, communication, and problem-solving skills
- Ability to work independently while collaborating across teams in a fast-paced agency environment
- Advanced English (C1+)
Benefits:
- Competitive salary in USD
- Remote-first flexibility
- Work from anywhere
- PTO
- Paid U.S. holidays
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