Mid-level Advertising Copywriter – Marketing Agency
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Job Description
Creative copywriter crafting persuasive marketing content for a leading agency in Brazil. Focused on developing clear, strategic messaging for diverse media formats.
Responsibilities:
- Write copy for corporate pages, landing pages, CPLs (lead capture pages), hotsites and websites.
- Create content for blogs, articles and rich assets, such as e-books and presentations.
- Develop scripts for videos, VSLs (video sales letters) and audiovisual content when required.
- Adapt copy according to branding, educational or conversion objectives.
- Ensure clarity, coherence, scannability and a strong reading experience across all content.
- Support the creative team with concepts, references and language repertoire.
- Collaborate with planning, design and media teams to ensure strategic alignment.
- Participate in brainstorms and contribute ideas and language solutions.
- Review, refine and evolve copy based on feedback and project objectives.
Requirements:
- Bachelor's degree completed or in progress in Advertising, Journalism, Languages/Literature, Copywriting or related fields.
- Previous experience as an advertising copywriter or copywriter (mid-level).
- Experience producing copy for pages, blogs, corporate materials or conversion-focused content.
- Knowledge of digital writing best practices.
- Portfolio with examples of pages, articles, rich assets or campaigns.
- Stable internet connection and a suitable environment for remote work.
Benefits:
- Flexible hours
- Opportunity for growth
- Training and professional development
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