Mobile Gaming Artist
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Job Description
Senior Marketing Artist creating performance-driven video creatives for mobile games at YallaPlay. Collaborate with User Acquisition team on marketing strategy and optimization.
Responsibilities:
- Design and produce 2D-focused marketing video creatives, including selective 3D content
- Conduct market research and creative competition analysis.
- Develop creative concepts aligned with product positioning and performance objectives
- Prepare and structure creatives for creative testing frameworks, including multiple variants and formats.
- Analyze creative performance in collaboration with the UA team and continuously optimize assets.
- Maintain close, ongoing collaboration with User Acquisition Managers throughout the creative lifecycle.
Requirements:
- 5+ years of professional experience as a Marketing Artist and/or Motion Designer within the mobile gaming industry
- Strong track record in producing marketing video creatives for mobile games
- A strong and relevant portfolio is required, specifically showcasing performance marketing ad videos
- Strong expertise in 2D marketing video production; familiarity with 3D workflows is considered a plus
- Solid understanding of performance marketing creative principles, including hooks, pacing, iteration cycles, and creative optimization
- Demonstrated professional use of AI-powered tools in creative production workflows
- Ability to collaborate closely with User Acquisition Managers and translate performance data into actionable creative outputs
- Advanced proficiency in After Effects for motion design and marketing video production
- Strong command of Adobe Photoshop for visual asset creation and editing
- Practical experience working with Unity for gameplay capture, mockups, or creative production workflows
- Experience with Blender or similar 3D software is recommended, particularly for basic 3D scenes, camera setups, and renders
- Experience producing video-based playables using playable ad tools
Benefits:
- Competitive salary
- Remote-first and flexible schedule- Digital nomad friendly
- Generous paid time off
- Paid birthdays off
- UAE visa sponsorship (if applicable)
- Growth opportunities and access to learning resources
- A team that actually loves games—and each other
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