Paid Search Consultant
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Job Description
Paid Search Consultant for an agency specializing in B2B organic growth. Managing paid media strategies and client accounts to drive performance and revenue.
Responsibilities:
- You own paid search strategy, execution, and performance for an initial 3 to 5 B2B clients
- Set up Omniscient Digital's Google Ads MCC and Microsoft Ads agency account and define access policy
- Define and implement client onboarding and offboarding procedures
- Work with our Financial Controller to establish billing and invoicing flow
- Implement QA, escalation, and risk procedures
- End-to-end paid search strategy on Google Ads and Microsoft Ads/Bing for B2B clients
- Build, launch, and optimize full-funnel paid search programs tied to pipeline and revenue goals
- Manage client budgets ranging from $10K to $100K+ per month
- Own weekly and monthly performance reporting with a clear narrative connecting paid search spend to pipeline impact
- Build multi-touch attribution frameworks that tie paid search activity to pipeline and ARR
Requirements:
- 4-6+ years of hands-on paid media experience, with at least 2 years in a B2B SaaS or B2B lead gen context
- 2+ years in an agency setting, working directly with clients and managing multiple client accounts simultaneously
- Experience building a paid search function from scratch at an agency
- Deep proficiency in Google Ads (Search, Performance Max, YouTube, Display) and Microsoft Ads/Bing
- Proven experience managing $10K to $100K+ monthly paid search budgets with direct accountability for performance
- Strong command of campaign architecture, bid strategies, audience targeting, conversion tracking, and attribution
- Experience with full-funnel B2B marketing: demand gen, lead gen, ABM, and pipeline acceleration via paid search
- Daily use of AI tools (ChatGPT, Claude, Gemini) for campaign optimization, ad copy generation, workflow automation, etc.
- Self-directed operator who thrives with autonomy and minimal hand-holding.
Benefits:
- Health insurance
- Retirement plans
- Paid time off
- Flexible work arrangements
- Professional development
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