Praktikant im Performance Marketing – Pflichtpraktikum
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Job Description
Intern supporting performance marketing campaigns for VON JUNGFELD and related brands. Focusing on digital advertising across multiple platforms, assisting with campaign analysis and optimizations.
Responsibilities:
- Unterstützung bei Planung, Umsetzung und laufender Optimierung unserer Paid-Kampagnen in Google Ads, Bing Ads und Meta Ads
- Pflege und Strukturierung von Kampagnen, Anzeigengruppen, Keywords und Zielgruppen
- Erstellung und Testing von Anzeigentexten und Ad-Creatives
- Durchführung von Wettbewerbs-, Markt- und Creative-Analysen
- Unterstützung bei der kampagnenbezogenen Optimierung von Landingpages und Ad-Copy
Requirements:
- eingeschriebene:r Student:in im Bereich BWL, Marketing, Medien-/Kommunikationswissenschaften, Wirtschaftsinformatik oder einem verwandten Studiengang
- Praktikum ist ein verpflichtendes Pflichtpraktikum im Rahmen deines Studiums
- Interesse an digitalem Marketing, E-Commerce und datengetriebener Kampagnensteuerung
- Erste praktische Erfahrungen mit Google Ads, Bing Ads oder Meta Ads sind von Vorteil
- Sicherer Umgang mit MS Office (insbesondere Excel); in neue Tools arbeitest du dich schnell ein.
Benefits:
- Mitarbeiterrabatt: 40 % auf unser gesamtes Produktsortiment
- Raum für deine Ideen: Setze deine Kreativität direkt in die Praxis um
- Teamspirit: Ein motiviertes, kreatives Umfeld, das gemeinsam Großes erreichen will
- Innovation & Entwicklung: Arbeite an echten Projekten mit und gestalte aktiv mit
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