SEM/PPC Specialist – Paid Search, Paid Social
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Job Description
SEM/PPC Specialist managing and optimizing Google Ads and Meta campaigns for homebuilders in North America. Seeking detail-oriented candidate with a growth mindset and willingness to learn.
Responsibilities:
- Manage and optimize paid search and paid social campaigns across Google and Meta on behalf of clients
- Handle budgets, bidding strategies, ad targeting and creative, keeping everything running efficiently and on-spend
- Dig into analytics to spot trends, surface insights and continuously improve campaign performance
- Conduct ongoing keyword research, expansion and refinement
- Track, report and analyze website analytics and campaign data
- Stay curious about changes in the digital marketing landscape and bring ideas to the team
Requirements:
- 1-3 years of real-world experience running campaigns in Google Ads, Meta or a related channel
- Comfortable working with data; spreadsheets and pivot tables don't intimidate you
- Strong written communication skills
- You're the kind of person who figures things out and follows through
- A genuine drive to grow, learn and get better at your craft
- Experience with Google Analytics, Tag Manager or Looker Studio is a plus
- Four-year degree preferred, but not required if your experience speaks for itself.
Benefits:
- 100% remote. Work from anywhere in the US
- No travel required, but you'll have the option to join us at our annual Summit
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