Senior Analyst, Digital Marketing
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Job Description
Digital Marketing Senior Analyst supporting strategy and execution for customer experience at Republic Services. Collaborating cross-functionally to optimize online/offline experiences and product roadmaps.
Responsibilities:
- Play a key role in supporting the strategy and execution of an omni-channel world-class customer experience.
- Work directly with Sales, Marketing, Customer Support, Operations, and IT to gather requirements & provide scalable solutions that marry technology capabilities and best practices with Republic Services’ customer and internal needs.
- Define and manage the interconnectivity of online and offline experiences with the goal of ensuring that customers regardless of channel have a seamless experience.
- Shape product roadmap that will optimize the user experience and the customer lifecycle.
- Leverage inputs from stakeholders, Voice of Customer, product roadmap, and analytics to continuously define and prioritize features to improve the customer and employee experience.
- Design and measure reporting to track objectives and key results of product development.
- Maintain strong relationship with architect and engineers to deliver and iterate on product roadmap.
- Evaluate products to address technology or data gaps.
- In partnership with Sales and IT partners manage and maintain the day-to-day relationship with 3rd parties.
- Conduct and own updates and analysis for key performance indicators and dashboards and uses information to make recommendations to drive results.
- Communicate with internal and external customers for relevant input to develop and implement successful projects.
- Use information received to make recommendations to support and influence business goals and objectives.
- Perform other job-related duties as assigned or apparent.
Requirements:
- 3 years of experience working with digital marketing technologies.
- Minimum of 2 years of product management experience.
- Experience with eCommerce, customer experience design, and digital and data platforms
- Ability to think strategically and see the big picture, analyzing a problem or project from a variety of angles, yet examining specific aspects in significant detail
- Process-oriented, mindset of continual improvement; real passion for ingesting and analyzing data, documenting processes with the intent of driving progressive improvements and significant innovation
- Cross-functional leadership experience with ability to influence stakeholders and build consensus in a matrixed organization structure
- Excellent project management skills; confident managing upwards and coordinating with cross-functional dispersed teams with a good understanding of project management tools and concepts.
- A good balance of technical knowledge and business acumen with a customer-first mindset
- Able to work diligently and independently, but according to direction and within pre-set guidelines.
Benefits:
- Comprehensive medical benefits coverage
- Dental plans and vision coverage.
- Health care and dependent care spending accounts.
- Short- and long-term disability.
- Life insurance and accidental death & dismemberment insurance.
- Employee and Family Assistance Program (EAP).
- Employee discount programs.
- Retirement plan with a generous company match.
- Employee Stock Purchase Plan (ESPP).
- Paid Time Off (PTO)
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