Senior Brand Manager – DEWALT Tools & Solutions
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Senior Brand Manager for DEWALT Tools & Solutions, developing brand strategies and overseeing product launches across EMEA ANZ. Collaborating with cross-functional teams to drive brand excellence and market success.
Responsibilities:
- Lead the end-to-end launch of new products and key innovation campaigns across the DEWALT Tools & Solutions portfolio in EMEA ANZ.
- Own go-to-market planning in partnership with Product and Commercial teams, ensuring launches are delivered on time, on brand, and to a high commercial standard.
- Develop insight-led campaign strategies and creative platforms that drive awareness, consideration, and conversion with professional end users.
- Oversee the creation, localisation, and deployment of launch and campaign assets across all relevant channels and touchpoints.
- Partner cross-functionally with Product Management, Digital, Shopper Marketing, Product Commercialisation Management, and global brand teams to deliver seamless, integrated execution.
- Build strong engagement with local and regional markets through regular communication, launch toolkits, and activation support.
- Champion brand excellence by embedding best practices, developing brand tools and frameworks, and coaching team capability across the organisation.
Requirements:
- Significant experience in brand management and/or integrated marketing, ideally within tools, hardware, construction, automotive, professional trade, FMCG, consumer goods, or related sectors.
- A strong track record of developing and delivering brand strategies and campaigns that build brand equity, support category growth, and drive commercial results at scale.
- Expertise in brand positioning, value proposition development, and creating compelling brand narratives across multiple audiences, channels, and touchpoints.
- Experience leading complex product launches, paid media campaigns, and multi-channel marketing activity across B2B and B2C environments.
- Strong collaboration and stakeholder management skills, with experience working across cross-functional teams and agency partners to deliver high-quality work on time and within budget.
- Excellent strategic thinking, communication, project management, and commercial acumen, with the ability to use insights and performance data to shape decisions and demonstrate impact.
- Comfortable working across multiple markets in a fast-paced environment, with willingness to travel across EMEA ANZ and additional European language skills considered an advantage.
Benefits:
- Discounts on Stanley Black & Decker tools and other partner programs
- Excellent opportunities for continuous professional development
- Flexible working hours
- Diverse & Inclusive Culture
- Purpose-Driven Company
Similar Jobs
Strategic Solutions Consultant
Strategic Solutions Consultant at CreatorIQ enhancing creator-led growth via deep technical expertise. Collaborate cross-functionally to drive strategy and deliver tailored solutions for enterprise accounts.
Solutions Engineer, Strategic Accounts
Solutions Engineer at CreatorIQ bridging sales and technical expertise for complex enterprise clients. Collaborating to develop tailored solutions that enhance creator-led growth.
Solutions Architect, GenAI
Solutions Architect specializing in generative AI diffusion models at NVIDIA. Collaborating with developers and researchers to integrate AI technology.
Manufacturing / Quality Solution Architect
Architecting Oracle Cloud manufacturing solutions for global clients remotely. Involves on-site discovery in Osaka and extensive implementation experience.
Order Management Solution Architect
Order Management Solution Architect at GoSaaS leading Oracle Cloud implementation solutions. Focused on SCM with expertise in Order Management and Supply Chain Financial Orchestration.
Senior Technical Consultant / Solutions Engineer
Senior Technical Consultant providing AI underwriting solutions for commercial P&C insurers. Working collaboratively with teams to implement the Convr platform for client success.
Adoption Manager – Professional Learning, Solutions Building
Adoption Manager for Albert, facilitating teacher workshops and building education solutions. Focused on improving student outcomes through professional development and engagement strategies.
Senior AI Solutions Architect, Fluent in Ukrainian & English
Senior AI Solutions Architect leading AI strategy and execution for global IT support company. Driving innovation and building AI-powered services to enhance customer experience and revenue.
Customer Solution Engineer – AI Native, Consumption Quote to Cash
Technical SaaS solutions engineer focusing on billing and quote-to-cash opportunities for strategic customers. Experience in consumption/usage-based monetization and AI-native environments essential.
Solutions Engineer III – Distributed Cloud
Solutions Engineer supporting sales teams by providing technical knowledge around F5 Distributed Cloud. Articulating product strategies and delivering world-class customer service through sales processes.
Technology Integration Engineer
M&A Integration Engineer at OneDigital, supporting acquisitions and team transitions. Facilitate system conversions and mentor junior members during integration processes.
Assoc Partner – Agentic Application Management Services Solution Architect
Solution Architect responsible for designing Application Managed Services to improve client outcomes at Kyndryl. Leading complex AMS opportunities and architecting modern operating models leveraging AI and automation.
Solutions Consultant
Solutions Consultant translating client business goals into scalable, data-driven engagement programs. Collaborating across teams to deliver scoped proposals with measurable outcomes.
Senior Virtualization Specialist Solutions Architect – Cross Segment
Senior Virtualization Specialist Solutions Architect designing infrastructure solutions for OpenShift and OpenStack. Collaborating with sales teams and providing deep technical expertise to enhance customer experience.
Senior Solutions Support Engineer
Senior Solutions Support Engineer providing technical support for customers in cloud and AI environments. Troubleshooting technical issues and mentoring team members while implementing solutions for scaling support.
Anaplan Solution Architect
Anaplan Solution Architect responsible for designing and delivering the strategic architecture for Aztec’s Anaplan platform. Leadership role in governance of complex fund-modelling solutions.
Business Solutions Architect
Business Solutions Architect responsible for requirements documentation in IRT projects. Collaborating with clients and teams to ensure system needs are met.
Senior Customer Solutions Engineer
Senior Customer Solutions Engineer at Checkly enabling reliable application performance. Collaborate with engineering teams and directly assist valuable customers with their challenges.
Data/AI Solutions Architect
Data/AI Solutions Architect leading engagements and strategies for data and AI solutions at Infinite Lambda. Collaborating with sales and executive teams in a remote capacity.
Senior AI Solutions Engineer
Senior AI Solutions Engineer ensuring customers achieve meaningful outcomes from their AI observability investments. Bridging technical expertise and business value for AI at Fiddler.