Senior Direct Response Copywriter – Health & Supplement Brands
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Job Description
Direct-Response-Copywriter für Health- und Supplement-D2C-Brands bei Creative Strategy Pro. Entwicklung und Optimierung von VSLs, Advertorials, Landing Pages und Creatives.
Responsibilities:
- Conceptualize and write direct-response copy for Video Sales Letters, advertorials, and landing pages for health and supplement D2C brands
- Conduct independent market research on target audiences, purchasing motivations, and competitors
- Derive messaging, mechanisms, and selling points
- Develop scalable creatives and strategic approaches in collaboration with the team
- Own the content direction and execution
- Continuously optimize and develop existing assets based on performance data and market feedback
Requirements:
- Proven track record of scaling D2C brands in the health and supplements space, either in-house or on the agency side
- Extensive experience in direct-response copywriting
- Hands-on experience conceptualizing and producing Video Sales Letters and advertorials
- Ability to translate market research and audience insights into compelling purchase arguments
- Ideally, an academic or professional background in pharmacy, biology, or chemistry
- Strong analytical thinking and understanding of target audiences
- Independent, structured working style with a strong commitment to quality
- Willingness to take 100% ownership of results, from research through execution
- Strong portfolio or relevant work samples
Benefits:
- Apple equipment (MacBook and accessories) according to your preferences
- Above-market starting salary plus performance-based compensation
- Structured mentoring from experienced copywriters and creative strategists
- Annual training provided by leading experts in copywriting, sales psychology, and creative strategy
- 100% remote work with flexible hours
- Clear processes, short decision-making paths, and an environment where quality and impact come first
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