Senior Manager, Key Opinion Leader – External Engagement Strategy

Posted 1hrs ago

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Job Description

Senior Manager overseeing KOL engagement strategies and advocacy initiatives for Siemens Healthineers. Focus on healthcare innovation through collaboration with external stakeholders and internal teams.

Responsibilities:

  • Develop and execute a comprehensive KOL engagement strategy across clinical areas
  • Identify, segment, and prioritize KOLs and influencers based on clinical expertise, influence, advocacy impact, and geographic relevance
  • Build and maintain long-term, compliant relationships with KOLs in close partnership with Medical Affairs
  • Design, implement, and manage VOC programs, including advisory boards, panels, interviews, and qualitative research initiatives
  • Synthesize VOC insights into clear, actionable recommendations for Product Management, Upstream Marketing (NPD), and cross-functional stakeholders
  • Plan and manage speaker programs in collaboration with Medical Affairs and Marketing Communications
  • Coordinate external webinars and virtual events, including speaker selection, content alignment, logistics, and post-event insights capture
  • Support advocacy strategies in collaboration with Government Affairs and Medical Affairs
  • Serve as a central liaison across Product Management, Upstream Marketing (NPD), Medical Affairs, Clinical Affairs, Government Affairs, and Marketing Communications
  • Ensure all external engagement activities comply with internal policies, legal, regulatory, and industry guidelines

Requirements:

  • 8–12 years of experience in healthcare, life sciences, medical devices, diagnostics, or pharmaceuticals
  • Demonstrated experience managing KOL engagement, advisory boards, speaker programs, VOC initiatives, or external events
  • Strong understanding of how to partner effectively with Medical Affairs, Clinical Affairs, and commercial teams in a matrixed organization
  • Excellent communication, synthesis, and stakeholder management skills
  • Bachelor’s degree required; advanced degree (MBA, MPH, MS, PhD) preferred

Benefits:

  • medical insurance
  • dental insurance
  • vision insurance
  • 401(k) retirement plan
  • life insurance
  • long-term and short-term disability insurance
  • paid parking/public transportation
  • paid time off
  • paid sick and safe time