Senior Product Marketing Manager
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Job Description
Product Marketing Manager shaping Weflow’s Revenue AI Platform positioning, website, and product narrative. Leading content, competitive research, and go-to-market launches for Salesforce-focused revenue teams.
Responsibilities:
- Own positioning and messaging through the rebrand with the founders and Head of Growth
- Own the website as a product marketing surface, including structure, copy, conversion, and storytelling across pages
- Connect the brand, website, and resource hub
- Build a product marketing library with how-to videos, walkthroughs, comparison pages, and sales collateral
- Lead go-to-market for new features and releases
- Talk to customers, run win/loss analysis, and track competitor claims
- Provide GTM with consistent messaging foundations
- Work with GTM, product, and design teams to integrate the product story
Requirements:
- 3+ years in product marketing at a B2B SaaS company, ideally selling to technical or operations buyers
- Exceptional writing; clear, specific, and no filler
- Ability to explain a technical product without dumbing it down or hiding behind jargon
- Strong positioning instincts and ability to determine what a product really is
- Comfortable owning a website end to end: structure, copy, and shipping changes
- Willingness to independently own product marketing responsibilities
- Think beyond the website about Product Marketing
- Fluent English
- Experience in RevOps, sales tech, or CRM-adjacent categories is a plus
Benefits:
- A remote-first company
- Regular in-person meetups
- Top-of-the-line equipment
- An experienced, distributed and diverse team
- A competitive package, including stock options
- Inclusive workplace welcoming people from all backgrounds
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