Associate Marketing Manager – Distribution & Amplification
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Job Description
Associate Marketing Manager at New Engen managing content distribution across various channels for impactful marketing campaigns. Collaborating with teams to drive brand success while ensuring strategic alignment.
Responsibilities:
- Own Distribution and Amplification Across Channels
- Take ownership of how New Engen’s content, proof points, and brand moments are distributed across email, organic social, and the website
- Approach distribution holistically, ensuring channels work together rather than in isolation
- Translate Strategy into Action
- Turn marketing priorities, content, PR wins, and award moments into clear distribution plans
- Decide what goes out, where it shows up, and how it’s sequenced based on impact and timing
- Manage Ongoing Channel Execution
- Plan and execute recurring distribution efforts, including newsletters and organic social calendars
- Ensure content is adapted into channel-ready formats that feel intentional and on-brand
- Build Repeatable Systems
- Create lightweight frameworks and processes to repurpose and extend content over time
- Bring structure to how distribution work is planned, executed, and maintained
- Collaborate and Iterate
- Partner closely with content, creative, SEO, and PR stakeholders to align distribution with broader marketing efforts
- Track performance, identify patterns, and refine approaches based on what’s working
- Operate with Ownership
- Manage timelines, handoffs, and follow-through to ensure work ships smoothly
- Use judgment, curiosity, and available data to continuously improve how distribution is done
Requirements:
- A strong sense of ownership and the ability to take initiative without waiting for direction
- Comfort balancing hands-on execution with higher-level planning and prioritization
- The ability to thrive in fast-moving environments and adapt as priorities evolve
- Curiosity and problem-solving instincts, with a willingness to ask questions and connect the dots across teams and channels
- A systems-oriented mindset, thinking beyond one-off tasks to build repeatable processes
- Clear and confident communication skills when working with cross-functional partners and senior stakeholders
- A self-directed learning mindset and openness to evolving tools, platforms, and best practices
- Thoughtful use of AI and modern tools to work more efficiently and effectively
- High standards for quality, consistency, and outcomes, not just activity
Benefits:
- Remote or hybrid work environment with flexible hours
- Unlimited PTO + company holidays
- Comprehensive medical, dental, vision, and disability coverage
- Life & AD&D insurance
- 401(k) with company match
- Paid parental leave & family support
- Pet care perks & insurance
- Learning & career development programs
- Commuter & transit benefits
- Exclusive employee discounts
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