CAE Sales Engineer
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Job Description
Eplan - CAE Sales Engineer serving as the technical engine of the sales organization. Leading technical discoveries and product demonstrations for industrial automation solutions.
Responsibilities:
- Partner strategically with Account Managers throughout the customer journey to lead technical discoveries and demonstrations that identify value propositions that lead to closing new logo and expansion opportunities.
- Lead deep-dive discovery sessions to understand prospect workflows, identify technical operational improvements, and map business challenges to high-value Eplan solutions.
- Design and deliver highly tailored, value-based product demonstrations and Proof of Concepts (POCs) that focus on ROI and business outcomes rather than simple feature walkthroughs.
- Serve as the pre-sales “trusted advisor” and industry expert, handling technical objections and building confidence with both engineering teams and executive stakeholders.
- Present at trade shows, webinars, and local markets to increase brand awareness, highlight Eplan’s capabilities, and generate sales pipeline.
Requirements:
- 3–5+ years of experience in a technical presale role, solutions consulting, or sales engineering role within the B2B software space (preferably CAD, ECAD, PLM, or industrial automation).
- OR 5–8+ years of direct industry experience in electrical design/engineering, with a demonstrated aptitude towards a customer-facing, technical sales role.
- Bachelor’s degree in Electrical Engineering, Computer Science, or a related technical field (or equivalent professional experience).
- Domain Knowledge: Hands-on experience with ECAD/CAE software (such as Eplan, AutoCAD Electrical, SolidWorks Electrical, etc.) for electrical panel or substation design is highly preferred.
- Value Selling: Proven ability to lead deep-dive discovery sessions, uncover business challenges, and deliver compelling, ROI-focused software demonstrations to both technical users and C-level executives.
- Technical Ecosystem: Solid understanding of enterprise software environments, including how engineering tools integrate with broader business systems (e.g., PLM, ERP, PDM).
- Soft Skills: Outstanding presentation, storytelling, and relationship-building skills, with a collaborative mindset for working alongside Account Managers and regional sales teams.
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