Community Marketing Specialist
Employment Information
Report this job
Job expired or something wrong with this job?
Job Description
Community Marketing Specialist growing Community Health Worker communities for Pear Suite’s digital health platform. Driving acquisition, lifecycle engagement, CRM campaigns, and social storytelling.
Responsibilities:
- Own the development of Pear Suite's Community Health Worker (CHW) community across the customer lifecycle, from acquisition and activation to retention and engagement
- Develop and execute acquisition strategies across organic, referral, partnership, influencer sourcing, and paid channels
- Grow strategic segments including Community Health Workers (CHWs), community-based organizations (CBOs), payers, and healthcare organizations
- Manage CHW sourcing initiatives and optimize acquisition performance through data-driven insights
- Monitor market trends, competitor activity, and community health behaviors to improve acquisition strategy
- Build and optimize activation, education, and retention strategies across the CHW journey with Marketing Communications
- Manage HubSpot CRM lifecycle campaigns to onboard, activate, educate, and re-engage CHW customers
- Develop community initiatives using webinars, newsletters, events, and educational campaigns
- Partner with Communications on social media strategies supporting community growth and engagement
- Co-create CHW-focused campaigns across acquisition, education, and activation using community storytelling
- Align community initiatives, CRM lifecycle campaigns, and social media content to maximize engagement and business impact
- Collaborate with Product, Engineering, and Customer Success to channel community feedback into product improvements and new features
- Produce community insights, reports, and recommendations to support business decisions
Requirements:
- Minimum 3-4 years of experience in community management, influencer marketing, CRM, or growth marketing
- Experience building community in music, entertainment, hospitality, or for national consumer brands like Starbucks is a plus
- Strong understanding of influencer marketing, social media platforms, and community engagement strategies
- Hands-on experience with HubSpot, including CRM, lifecycle marketing, email marketing, and reporting
- Data-driven mindset, with the ability to translate insights into actionable recommendations
- Strong oral presentation and communication skills
- Super-agile, self-motivated, and capable of working remotely with limited oversight
- Passion for community health, impact, artificial intelligence, and digital marketing
- Share an ambition for building cultures, movements, and brands you can be passionate about
- Bachelor's degree required in related fields
- Familiarity with Slack, Google Workspace, Claude, Adobe, and Canva
- Familiarity with community health or social determinants of health (SDOH) landscape
- MBA or degree in Business, Advertising, or Marketing
Benefits:
- A mission driven culture that values innovation, collaboration and growth
- Equity: participation in an early-stage company
- Fully Remote
- Unlimited PTO
- Comprehensive Health, dental, and vision insurance
- Health and Wellness Stipend
- Tech Stipend
- Co-working Stipend
- Education and professional development allowance ($1,500 annually)
- Home office setup stipend
Similar Jobs
Senior Social & Community Manager – Contractor
Social and community manager building Ethique Beauty’s sustainable beauty brand across social platforms and creator communities. Owning influencer strategy, partnerships, activations, and outsourced team coordination.
Senior Director – Portfolio Marketing Community Lead
Portfolio marketing leader driving argenx’s immunology medicines across neurology and rheumatology. Leading shared marketing capabilities, resource deployment, launches, omnichannel activation, and team development.
Community Manager
Community Manager building trusted, compliant online communities for ATTN:, a purpose-driven creative agency. Moderating conversations, managing regulatory risk, and shaping social strategy for culturally connected brands.
Criminal Justice Community Liaison
Marketing Representative building referral relationships for Pyramid Healthcare’s addiction treatment and behavioral healthcare services. Expanding referral networks, managing community relations, and supporting regional marketing goals.
Director – Community Engagement
Director leading IMA’s global chapter, council, and digital community engagement. Shaping strategy, volunteer programs, and member experiences across IMA’s worldwide association network.
Community Moderator – Online Education
Reddit moderator engaging education communities for Study.com, an online learning platform. Monitoring discussions, responding authentically, and reporting trends, sentiment, and performance.
Community Moderator – Online Education
Reddit moderator engaging education communities for Study.com, a leading online learning platform. Monitoring subreddits, answering questions, tracking brand mentions, and reporting engagement performance.
Senior Community Development Manager
Senior manager expanding ACT WorkKeys workforce-readiness programs across U.S. communities. Building employer, chamber, and economic-development partnerships to grow certified workforce communities.
Development Manager – Community Fundraising
Development Manager advancing Foundation Fighting Blindness fundraising across Raleigh, Charlotte, and South Carolina. Leading volunteers, donors, events, and community partnerships toward $500K in annual revenue.
Community-Centered Advocacy Internship
Paid part-time intern supporting Earthjustice’s environmental law and advocacy partnerships. Coordinating community engagement, research, training materials, events, and partner-focused projects.
Senior Community Manager
Senior Community Manager building online and industry communities for First Connect Insurance’s digital platform connecting independent agents with top US carriers. Leading ambassador programs, events, content, and engagement metrics.
Community Engagement Specialist
Community Engagement Specialist expanding behavioral-health access across North Carolina for Trillium Health Resources. Coordinating community partnerships, outreach, education, and stakeholder engagement.
Community Liaison
Community Liaison developing healthcare referrals and educating patients for HarmonyCares’ home-based primary care practice. Facilitating enrollment, care transitions, and community partnerships across the assigned territory.
Consultancy for Development of Community Based Protection Learning Note – Type B
IOM consultant documenting global Community-Based Protection lessons, practices, and challenges across migration and displacement programmes. Producing an evidence-based Learning Note and best-practice repository for staff, partners, governments, and donors.
Professional – Community Based
Qualified Professional providing community-based mental health care and case management for SEIC clients in North Carolina. Coordinating care, documenting plans, and promoting safety and recovery.
Community Science Analyst
Analyst supporting Community Science, a social-impact consulting firm, through qualitative and quantitative research, evaluation, and client deliverables. Helping foundations, nonprofits, governments, and communities turn evidence into practical strategies for lasting change.
Community Pharmacy Team Lead – Third Shift
Pharmacy care management company team lead supervising pharmacists and technicians in New Jersey. Supporting medication dispensing, clinical documentation, workflow, compliance, and patient care operations.
Community Pharmacy Team Lead
Community Pharmacy Team Lead supporting AnewHealth’s pharmacy care management services. Supervising pharmacy teams and coordinating safe, compliant medication operations for complex-care patients.
Community Association Manager
Community Association Manager overseeing residential HOA properties for technology-driven CMGT. Managing vendors, budgets, maintenance, meetings, resident communication, and governing-document compliance remotely.
Community Based, Case Management RN
Part-time Oregon Registered Nurse providing in-home assessments, delegations, teaching, and advocacy for ComForCare Home Care clients. Managing flexible caseloads for elderly and medically fragile people.