Digital Marketing and Web Specialist – Part-time
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Job Description
Digital Marketing & Web Specialist managing CLARA Analytics' website and content strategies. Supporting multi-channel digital content aligned with broader marketing objectives.
Responsibilities:
- Ongoing development and management of the CLARA Analytics website and associated digital platforms.
- Execution of multi-channel content strategies across social media, email, Pardot, and beyond
Requirements:
- Availability to work 10 - 20 hours per week.
- Associate’s Degree, Bachelor’s Degree OR equivalent relevant work experience in lieu of a Degree.
- Demonstrable experience with website and content management.
- Proficiency with website and content management on WordPress, inclusive of creating and managing modules, contents within modules, and customizing structures and navigation.
- Experience in WordPress, Google Suite (sheets/docs/slides), and Adobe PDF Editor.
- Highly motivated and adept at working independently.
- A basic understanding of digital marketing principles and best practices.
- Strong problem solving and communication skills and the ability to listen/interface effectively with both internal and external stakeholders.
- Demonstrated ability to concisely present and communicate complex information to both technical and non-technical audiences.
- Experience with Pardot and Salesforce Coding preferred.
- Previous experience in a digital marketing and/or SEO and SEM role, preferably within insurtech, is a plus.
- Knowledge of insurance principles, terminology, customs and practices, specifically within Auto, GL, and/or Worker’s Compensation, is a plus.
Benefits:
- The opportunity to make a real impact on a growing company.
- Collaborative and supportive work environment.
- Fully remote and highly flexible schedule.
- Be a part of a team that is passionate about what we do!
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