Digital Marketing Specialist – Part-Time, Virtual
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Job Description
Digital Marketing Strategist developing data-driven marketing strategies for NYC education and parenting market. Crafting content and managing campaigns within a flexible remote work environment.
Responsibilities:
- Develop and refine a data-driven strategy to engage key segments in the NYC parenting and education market.
- Produce and manage compelling marketing content, including videos, images, and narratives that highlight the transformative impact of our programs.
- Implement SEO best practices, conduct keyword research, and optimize web content to enhance organic search visibility.
- Manage and optimize marketing channels including social media channels (mainly Instagram and YouTube), continuously evaluating performance to adjust strategies.
- Track and analyze campaign performance and SEO effectiveness, using insights to guide future strategies.
Requirements:
- Demonstrated success in digital marketing within the NYC education and parenting markets, with a strong focus on data-driven decision-making.
- Expertise in creating engaging multimedia content with a robust portfolio showcasing video production, graphic design, and written communication skills.
- In-depth knowledge of the NYC parenting and education sectors, with strategic marketing experience.
Benefits:
- Flexible Employment Options: This part-time role offers 10-30 hours per week, providing flexibility to fit your schedule and commitments.
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