Director of Distribution
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Job Description
Director of Distribution optimizing hotel distribution strategies across various platforms. Collaborating with marketing and operations while managing rate integrity and connectivity in the hospitality sector.
Responsibilities:
- Own and execute each hotel’s distribution strategy across direct, OTA, GDS, wholesale, and Marriott distribution platforms
- Manage rate loading, availability, restrictions, and inventory controls across all systems
- Ensure compliance with Marriott distribution standards and brand requirements where applicable
- Lead rate parity control and channel integrity
- Monitor and resolve rate parity issues across all channels
- Identify root causes of discrepancies and implement immediate corrective actions with internal teams and partners while establishing processes to mitigate future discrepancies
- Manage channel performance and expansion
- Analyze and report production, cost of sale, conversion, and contribution by channel
- Evaluate, onboard, and optimize new distribution partners and connectivity opportunities
- Oversee content, merchandising, and channel readiness
- Ensure room types, packages, add-ons, images, and descriptions are accurate and aligned across channels
- Partner and align with Marketing on promotions, campaigns, and digital merchandising strategies
- Serve as the distribution systems and connectivity expert
- Act as primary owner for Synxis, channel manager, Marriott systems, and distribution-related tools
- Coordinate testing, launches, and ongoing optimization of new integrations and features
Requirements:
- Experience in hotel distribution, revenue management, or eCommerce within a hotel or hospitality environment
- Working knowledge of Synxis, channel managers, OTAs, and Marriott distribution platforms
- Demonstrated experience managing rate parity and channel compliance
- Strong analytical skills with the ability to interpret channel and performance data
- Experience supporting multi-property or portfolio environments preferred
- Experience onboarding new distribution partners or managing connectivity integrations preferred
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