Director of Strategic Partnerships
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Job Description
Director of Strategic Partnerships at Northwoods managing strategic partnerships in Human Services sector. Driving partner engagement and revenue growth through collaboration with internal and external stakeholders.
Responsibilities:
- Identify, recruit, and activate strategic channel partners across Human Services program areas to expand market reach and drive revenue growth
- Build, manage, and develop the referral partner base, ensuring strong performance and mutual value creation
- Design, execute, and continuously improve the partnership strategy, including referral, and technology partners, to support organizational objectives
- Develop and launch joint go-to-market initiatives and pipeline campaigns to generate qualified leads and accelerate deal flow
- Collaborate with partners on co-marketing, product demonstrations, and joint sales pursuits to maximize partner-influenced revenue
- Create and deliver partner enablement resources; lead partner business reviews, training sessions, and ongoing engagement
- Implement and scale a structured, tiered partnership program, evolving from a limited set of partners into a robust ecosystem
- Regularly assess partner performance, addressing underperformance, and recognizing top partners to maintain program excellence
- Build and sustain trusted relationships with partners, aligning their efforts with Northwoods’ strategic priorities
- Track and analyze partner participation in deals, measure program impact, and report on key performance metrics to drive accountability and continuous improvement
- Monitor and analyze industry trends, legislative changes, RFPs, and competitive activity; deliver actionable insights to inform product strategy and market positioning
- Represent Northwoods at industry events and partner forums to strengthen relationships, identify new partnership opportunities, and drive joint pipeline growth
- Align partner activities with organizational goals through close collaboration with Sales, Marketing, Product, and Delivery teams
- Drive lead generation and support the sales team in closing partner-influenced deals; track and report on partner-driven funnel metrics
- Leverage CRM systems to manage partner leads, campaigns, pipeline tracking, and forecasting
- Identify and develop outreach strategies for new target customer profiles aligned to Northwoods’ value proposition
- Collaborate with internal teams to develop solutions, structure pricing, and create compelling proposals, RFP responses, and sales contracts
- Collaborate with Revenue Operations to deliver insights on partnership pipeline health, conversion rates, and forecast accuracy
Requirements:
- Bachelor’s degree in Business, Marketing, or a related field (or equivalent experience)
- 7+ years of experience in strategic partnerships, channel sales, business development, or a related field
- Strong preference will be given for government sales experience
- Demonstrated success in building and managing partner programs in a B2B or enterprise software environment with measurable quota attainment
- Proven success in outbound prospecting and closing new enterprise accounts
- Willingness and ability to travel up to 50% as required for partner engagement and industry events
- Must be authorized to work in the U.S.
Benefits:
- Medical (includes H.S.A. option with employer contribution)
- dental, and vision insurance
- Short- and long-term disability
- Company paid basic life insurance
- 401(k) with 4% company match and immediate vesting
- Free financial education and consultation
- Wellness program that helps you earn lower premiums
- Robust EAP program that includes free therapy sessions, lifestyle coaching, legal/ID theft services, and more
- 12 weeks fully paid parental leave
- Up to $5,000 adoption fee reimbursement
- $500 wellness reimbursement after 60 days of employment
- Generous PTO policy and 10 company paid holidays
- Company paid cell phone plan
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